featured content

digital transformation

smb

startups

7t news

  • All
  • 7T eBooks & Whitepapers
  • 7T News
  • All Posts
  • Cloud Solutions
  • Custom Software
  • Data Management
  • Development Services
  • Digital Transformation
  • Digital Transformation Trends
  • Enterprise Messaging
  • ERP / CRM
  • Mobile Applications
  • Process Automation
  • SaaS
  • Startups
  • Technology Trends
  • Web Applications

Enterprise Mobility Trends In 2014

There are several trends in enterprise mobility that are predicted to happen in 2014. Consider these trends to determine how to shape your mobile strategy.

Why You Should Host Your Business Mobile Apps in the Cloud

Hosting business mobile apps in the cloud just makes sense for businesses today. These benefits present a compelling value proposition.

What is Fog Computing?

As cloud computing and big data take center stage in the world of technology, keep an eye on how fog computing will impact these and other technologies.

4 Tips for Handling BYOD Issues

These 4 considerations are crucial to the success of any BYOD initiative over the long-term.

10 Features of Great Mobile App Security Plans

To adequately protect your business, your app security solution must be proactive, integrated, and able to protect your company at every turn.

How to Integrate A Mobile App into Your Digital Strategy

If your company is not looking into developing a mobile app, you’re already losing business. Learn how to integrate a mobile app into your digital strategy.

The Benefits of Push Notifications in Business Apps

Push notifications are hugely popular with consumer mobile apps, but they bring benefits to companies that incorporate them into business apps as well.

Enterprise Mobile Apps for Wearables

What do enterprise mobile apps for wearables look like and how do they function? More importantly, how could they benefit your business?

3 Signs That Your Business May Need a Mobile App

Before deciding on the features of your company’s mobile app, you must decide whether or not a mobile app would be advantageous for your company.

6 Must-Have Features for Your Mobile App

There are a lot of things to consider when developing a mobile app for your company. Here are 6 must-have features for your app.

Why Cloud Hosting is a Safe and Reliable Option

Cloud hosting is a cost-effective, mobile, and safe way to run your in-house mobile apps. It just takes the right approach.

Native Apps vs Hybrid Apps: Pros and Cons

When deciding on native apps vs hybrid apps for your company, there are many factors to take into consideration, including budget, speed, and performance.

How to Maximize Employee Adoption of Mobile Apps

Address these three key areas during the development of your mobile app in order to maximize employee adoption and provide real value to your workforce.

How To Ensure Your Apps Respond to Demand

By testing mobile apps for quality assurance before deployment and monitoring their performance, you can ensure that your apps respond to demand.

App Development and The Internet of Things

What does the phenomenon of the internet of things have to do with app development and enterprise mobility? Everything.

Choose The Best Mobile Platform for Your Business App

There are multiple platforms to choose from when developing a mobile app. Here are a few tips for choosing the best mobile platform for your business app.

Building A Successful Business App: The Do’s and Don’ts

Thinking of developing a mobile app for your business? Here are some of the most important do’s and don’ts when it comes to developing a business app.

The 5 Most Popular Features in Business Mobile Apps

Your business mobile app should identify and solve the needs of your employees. Here are the five most popular features for business mobile apps.

5 Keys To Developing a Truly Valuable Business Mobile App

By keeping these 5 tips in mind as you develop your business mobile app, you’ll be providing a resource or tool of real and lasting value for your users.

3 Mobile App Features That Drive Users Crazy (You Should Avoid These!)

To help ensure that your mobile app is as user-friendly as possible, here are three common mobile app features that mobile users commonly complain about.

4 Common Risks of BYOD And How to Prevent Them

The most significant risks of BYOD have to do with security and company protection. Here are a few examples of risks and how to prevent them.

5 Tips for Making BYOD Work for Your Organization

A data lake can prove to be an essential component of your company’s data management strategy. As a secure, well-organized data storage repository, data lakes will collect and store your company’s information for years to come. But many business leaders are unfamiliar with the data lake creation steps and process, which makes them uncertain of what to expect.

Important Ongoing Support in Outsourced App Development

There are four areas of ongoing support that companies should make sure they’re getting when outsourcing their mobile app development.

Why Cross-Platform App Development is Vital for Reaching Your Audience

By focusing on cross-platform app development, companies will be able to reach a much larger number of their audience members at once.

The Most Common Mobile Platforms for Business Apps

There are a handful of mobile platforms to choose from. When developing a mobile app for your business, how do you choose the best platform for your needs?

Designing Your Mobile App: Know Your Target Audience

The more granular you can get with your analysis of your target market,, the more effective your app design is likely to be.

Does Your Mobile App Provide Real Value to Your Audience?

For mobile marketers, here are a few ways to determine whether or not your mobile application would provide a real value to your audience.

How to Use Mobile Apps To Combat Showrooming

By offering loyalty incentives through consumer-facing mobile apps, retailers can effectively combat the growing threat of showrooming.

Common Business Mobility Myths Busted

To help clear the fog of myth from the dynamic world of mobility, we’ve busted some of the most common mobility myths, dispelling them, once and for all.

Is Big Data the Future of Enterprise Mobility?

Enterprise mobility is one of the main reasons for the existence of big data, and it stands to gain the most from the interpretation of that data.

4 Advantages That Mobile ERP Offers Your Enterprise

The term Enterprise Resource Planning, or ERP, encompasses every aspect of business operations, from inventory to human resources to CRM.

6 Ways A Private App Store Will Benefit Your Business

From boosting security to bolstering employee adoption, a private app store provides the most benefit for businesses initiating mobility programs.

5 Ways A Cross-Platform App Can Benefit Your Business

One of the most fundamental decisions that must be made when developing a mobile app is choosing between a native app and a cross-platform app.

Big Business Trends for 2015: Choose Your Own Device

Choose your own device, or CYOD, is predicted to take off in 2015 as an alternative to a system that some see as costly and ineffective.

The Benefits of Outsourcing Mobile App Development

For companies wanting a cost-effective and user-friendly app, and to realize a significant ROI, then outsourcing mobile app development is the way to go.

5 Ways To Increase Your Customer Base with Mobile Apps

Keep these 5 tips in mind as you come up with your app development strategy and be more successful using your mobile app to increase your customer base.

4 Steps To Creating a Mobile App Development Strategy

There are 4 basic steps to crafting a mobile app development strategy. Consider your company’s goals to ensure your venture into mobility is a success.

The Framework of Great Mobile Security

Enterprises must address all aspects of mobile security, not just one or two. Download this article to learn a multifaceted approach to mobile security.

The Importance of Loyalty For Consumer-Facing Mobile Apps

One thing you should never overlook when it comes to measuring the success of your consumer-facing mobile app is how loyal your users are to your brand.

3 Legal Issues Surrounding Employee Privacy And BYOD

There are three main areas in which employee privacy concerns must be addressed when implementing a BYOD policy.

Should You Block Social Apps In The Workplace?

To help you determine whether or not you should block social apps in the workplace, here are a few pros and cons of each.

The Importance of Analytics in Business Mobile Apps

Gathering and analyzing usage data with mobile app analytics is the only way to ascertain whether your enterprise mobile app is providing you with real ROI.

4 Vital Security Considerations for Any Mobility Strategy

Focus on these four important security considerations in your mobility strategy and rest assured that your company’s data is safe from security breaches.

Creating Customer Loyalty Through Mobile Apps

Mobile apps are one of the best ways to provide value to your customers and increase customer loyalty in today’s hyper-competitive marketplace.

Mobile App vs Mobile Website: Which Is Better?

Learn the benefits of creating a mobile app, including increasing your customer base and revenue, as opposed to just mobilizing your website.

Why Mobile Apps Are Beneficial For Small Businesses

Mobile apps aren’t just for large companies with large budgets. Learn how a mobile app can be affordable and beneficial for small businesses.

The Importance of Mobile Analytics for Your App

There are several sets of vital data that a mobile analytics tool can collect and present to a company for use in their mobile app strategy.

4 Ways Mobile Business Apps Improve Operational Efficiency

We’ve compiled a list of several very concrete ways in which business mobile apps can improve your company’s operational efficiency.

Does Your Company Have the Right Skills to Develop an App?

Designing, developing, deploying, and maintaining business apps for mobile devices requires the right skills and a vastly different thinking process.

How to Measure the ROI of a Business Mobile App

The way to determine the ROI of a business mobile app varies by industry, but consider these common KPIs to help you determine the ROI of your mobile app.

6 Mistakes to Avoid When Designing a Business App

Details can be easy to overlook, so we’ve put together a list of the top mistakes to avoid when designing a business mobile app.

Antivirus Protection in the Realm of Enterprise Mobility

Viruses and malware for smartphones are increasing in sophistication. Make sure your data is safe by designing mobile apps with security as a top priority.

Cassandra: A Mobile Developer’s Perspective

7T recently built an app using Cassandra, a database. One of our lead developers shares his opinions and the lessons he learned along the way.

How to Craft an Effective Mobile Marketing Strategy

To help you plan your approach to mobile, we’ve assembled a step-by-step guide to crafting an effective mobile marketing strategy.

FAQs About Business Mobile Apps

Here are some of the basic questions that business owners should answer when developing business mobile apps.

Importance of Leveraging a Mobile Strategy

Few things have had quite so profound an effect on the way we work, play, and live as companies that have been successful in leveraging a mobile strategy. Another year is passing and in hindsight, it has been an exciting year. We have seen a few different trends pointing towards an Internet that is more…

Make the Smartest Mobility Decision Possible

This day and age, businesses must have a great mobility solution to compete. Clearly, this is a broad statement so ask yourself, what does that mean to your business? Many others, perhaps your competition, are already asking themselves this same question. Reports from Harris Poll reveal that 90% of IT decision makers see mobility as…

Boost App Downloads With Great Video Clips

Assuming your app is not for an internal business need such as sales enablement or improving operational efficiency, more than 60% of downloads among retail app users come from people that are actively searching inside app stores such as Google Play or the App Store. In that regard, data shows that a well produced preview…

Effective Mobile Strategies Reduce Risks and Protect Profit

Effective mobile strategies reduce risk and help accelerate business revenue and profitability through increased efficiency. A great mobile strategy may lower operating costs by reducing operational shortcomings such as lag time within a sales cycle, production time between sales and delivery, cumbersome document management and approval routing processes, and improved communication among business groups apart from other…

Even The Perfect App Can Fail After Launch

Investing in a mobile solution is one of the strongest moves towards creating competitive advantage, but many are falling short of success. Whether a mobile solution is developed as a consumer facing app for public download, or an internal tool to improve or enable business operations, a great deal of money and effort is required. However, there…

Mobility Transforms Customer Engagement

Mobility transforms customer engagement in the way that it impacts communication and access over a 24 hour period. Robert Desisto, VP at Gartner, notes that by 2017, most enterprise applications will be mobile or will have some usable form of mobile access. In that perspective, businesses need to consider what apps will drive customer engagement…

Why Create a Mobile App for Your Business?

If you run a small or medium-sized business, you might not think your company is large enough to need its own mobile app. As Scott Shane, a professor at Case Western, explained in Entrepreneur Magazine, mobile internet access has become increasingly popular. This popularity means that you could be missing out on lots of opportunities…

What is Mobile App Development?

American consumption of digital media has exploded recently. In fact, Comscore reports an increase in U.S. digital content use of 50 percent in just the last two years. Moreover, the use of mobile applications accounts for 75 percent of that growth. That means that Americans love to use their computers even more than they did in the…

How a Mobile App is Good for Business

If you follow digital marketing at all, you probably already understand that you need a mobile-friendly marketing platform. Hopefully, you’ve also already made sure that your company website has a responsive design but even that is not enough these days. Having a site that performs well on both large and small devices is a good…

Why Mobile App Testing is Important

According to a Tech Target article, users will have downloaded about 270 billion mobile applications by 2017. To put that in perspective, the best estimates of humans on the planet hover around 7.4 billion people. In any case, that’s a tremendous number of mobile apps that get downloaded to many different kinds of mobile devices. This underscores…

Selecting the Best Platform for Mobile Application Development (MADP)

At first glance, a mobile app development project can seem like a daunting task. One challenge is that there are many different kinds of mobile devices available, each with its own app compatibility considerations. In many cases, you will want to release an app that is compatible across devices. However, it is tedious and inefficient…

Introducing the World’s First IoT-Only Internet

Does the Internet of Things, or IoT, require its own internet? At the end of June, the Dutch introduced the first low range, low power (LoRa) network to cover an entire nation, coming from a telecom company called KPN. This new network has raised questions if other countries should follow suit, so you may want to understand…

IoT 101: What Is the IoT and Why Care?

The Internet of Things, called the IoT, has already permeated our environment. In fact, you’ve probably interacted with it, whether you knew it or not. The IoT describes the population of smart devices that communicate with other devices (or people) through use of the Internet. Some observers have called this the dawn of a new…

Pokemon GO: The Most Popular App Ever

Mobile app developers dream of creating a viral app like Instagram, Snapchat or AngryBirds. Even though some apps are very widely used, none have ever achieved instant success like Pokemon Go. This app uses the familiar “Pocket Monsters” of Pokemon and a revolutionary blend of new technologies to engage players. The game uses augmented reality and Google…

3 Key Features of a Successful Mobile App

The mobile market is booming and the influx of competition makes it difficult to launch successful apps in the main marketplaces. Emerging technology, new phone features, the IoT and cognitive computing are discussed frequently in the context of mobile app development, which makes keeping up with the latest trends seem impossible. Even though the rapid evolution of…

Mobile Development is Ready for Video

Between 2015 and 2020, the consumption of video content will grow from 20 to 75 percent of worldwide Internet traffic. Videos can be used on social networking sites and company websites, but mobile developers can and should incorporate video into apps, too. Unfortunately, the competition for attention will grow as the demand for videos increases. Business…

How IoT May Impact Your Mobile App Development

It’s not difficult to find a connection between mobile app development and the future of IoT. Technically, your smartphone and smart watch already are connected devices that belong to the Internet of Things. Of course, mobile app development becomes much more involved when you need software that controls or utilizes reports from multiple connected devices. Mobile apps can…

Business Mobility Increases the Need for Productivity Apps

Most businesses know that the use of mobile apps is spiking. Business Insider reports that 65 percent of American workers use mobile devices for at least some aspect of their jobs every day. US employees have embraced mobile technology in record numbers, but not all company executives have embraced mobile apps and devices as rapidly…

4 Consumer Obstacles Standing in the IoT’s Way

Massive success for the IoT is on the horizon, but consumers aren’t quite ready to let it happen. Right now, the mobile device and IoT markets are flooded with fast-evolving technologies and choices that have failed to convert shoppers into buyers at the rate experts expected. Here are four of the obstacles stalling the IoT’s…

How Concerned Are Consumers About Mobile Security?

Nokia recently released their 2016 study about consumer retention and acquisition. Information from this report revealed both surprising and unsurprising facts about consumer security concerns. Understanding the ways average consumers act on concerns about security on their mobile devices vs. traditional computers made their findings particularly interesting. These are some responses from the report’s survey as…

Connected Cars and the IoT

Facts About Connected Cars and the IoT In merely 70 years, computers have gone from 50-ton boxes inhabiting 1,800 square feet to palm-sized gadgets that accompany us virtually everywhere. They’ve infiltrated (or eliminated) many of the devices we’ve invented, from phones and fax machines, to televisions and vehicles. Cars are a particularly hot topic as…

Investing in Mobile Apps: Are Development Budgets Declining?

Data from Gartner Research supports that both employees and consumers spend a large portion of their online time using mobile devices. As such, it should come as no surprise that businesses are investing heavily in mobile app development and greater mobility solutions to increase revenue and reduce costs. What might be surprising is that, despite the increase in…

Mobile Technology: 2016 and Beyond

The smart phone market has evolved so quickly that even the most savvy tech users might be surprised by the things their device can do. Mobile developers and tech leaders need to stay current with emerging mobile capabilities, particularly those functions that appeal to consumers the most. It might help to consider an expert opinion about the…

How IoT May Impact Your Mobile App Development

We’re on the cusp of a massive integration between mobile devices and the larger Internet of Things (IoT). And though it can feel easier to sweep that portion of development under the rug, it’s not difficult to find a connection between mobile apps and the future of IoT. Technically, your smartphone and smart watch already…

Engage Millennials with Mobile Apps

Studies have demonstrated that Millennial employees tend to engage less with their employers and coworkers than members of previous generations. Citing an average of about 2 years in tenure per position and also noting that nearly 60 percent will consider offers from other companies, this new challenge must be addressed by companies that rely heavily…

Mobile Strategy: What Technologies Must Be Included?

Leaders in IT and tech fields met at the ET6 conference to discuss how emerging technologies can bring their businesses forward in the Digital Age. The emphasis of the conference may have been on mobile technologies but mobile strategy development can no longer focus on one kind of tech. Strategists and designers must take a…

The Ransomware Epidemic Is Going Mobile

Security professionals use the term ransomware when they refer to a particular kind of computer virus that can lock computer systems or data. The criminals then offer to unlock the device after the victims pay a fee. In some cases, these cybercriminals even pose as employees of legitimate security companies and don’t admit that they…

Cross-Platform App Development: Risks and Rewards

Mobile devices are no longer the cool new gadget; they’re the technology standard. While some organizations have limited their focus to a single mobile OS, the reality is that an ever-expanding variety of devices and operating systems must work together seamlessly to get work done. Consider the following benefits and pitfalls of cross-platform mobile app development.…

3 Key Considerations for Developing Successful Apps

The mobile market is booming and the influx of competition makes it tough to launch truly successful apps in the main marketplaces. Emerging technology, new phone features, the IoT and cognitive computing are discussed frequently in the context of mobile app development, which makes keeping up with the latest trends seem impossible. Even though the rapid evolution of…

Small Restaurants Can Have Mobile Apps Too

Regional and nationwide restaurant chains may have the resources to develop mobile apps that can help enhance their brand, engage with customers, and of course, grow revenue. The Starbucks app, for example, now accounts for 24% of the company’s revenue, amounting to more than three billion dollars each year. This app gives the coffee purveyor chain a…

How To Rate An Effective Mobile Strategy

The shift to a mobile marketplace is well underway, and more companies are adopting the mindset that mobile should be the first thought rather than an afterthought. While this type of disruptive change often brings about exciting periods of innovation and experimentation – and at the very least, many learning opportunities – identifying and leveraging a…

Could Instagram Advertising Make Your App Famous?

Around our office, we encourage clients to make marketing a sizable slice of their budget upfront. Unfortunately, there are still hundreds of apps wallowing in the dreariest corners of the mobile marketplace, simply because no one knows they’re there. Instagram advertising may solve this problem. The Social Media Dream Team Instagram’s newly-enhanced marketing tools can play a…

Rapid Mobile App Development Tips

Companies find that mobile apps can offer many advantages over just having a mobile-optimized website. But why don’t more businesses develop mobile apps? Managers may have to work harder to justify the longer development time and larger investment apps require. In fact, Forbes reported that one of the biggest struggles with mobile app development is the…

7T Gift Guide: Smart Presents for All

Spoiler alert: With less than two weeks left before Christmas, your holiday shopping window is closing fast! Whether you’re a professional procrastinator, extremely busy or at a loss for what to buy the ‘person who has it all,’ it’s time to get serious. In an effort to calm your nerves and transform you into everyone’s…

Can Snapchat Win Against the Facebook Inc. Dream Team?

Snapchat has become a social media phenomenon teens and millennials obsess over. From applying augmented filters to selfies, to posting personal ‘stories’ about daily life, Snapchat connects users through a friendly interface and comical in-app features. Despite having 150 million monthly active users and plans to go public early this year, Snapchat’s days may be…

Prototyping Your App to Success [eBook]

Mobile security is a major concern for businesses. This infographic provides a handy mobile security checklist for a holistic approach to mobile security.

How a Loyalty App Can Turn Customers into Advocates

You’ve probably used a loyalty app at some point, whether it was to buy coffee at Starbucks without digging for your wallet, submitting a prescription refill at CVS or Walgreens, or getting app-exclusive discounts at Target or Whole Foods. These types of smartphone apps offer great benefits to consumers — but even more important benefits to…

The Cloud has a New Partner in Crime

Everyone is familiar with the famous ‘Cloud.’ Many imagine it to be a serene, white landscape decorated with family photos, phone numbers and laptop back-ups from years gone by. Others see it as the most amazing cure-all in the history of IT. As far as the non-tech crowd is concerned, if they “just let the Cloud…

Healthcare’s Perfect Match: Predictive Analytics

A single hospital can store more than 3 petabytes of data at any given time. That’s equal to the contents of the entire Library of Congress. Considering that the United States has 5,546 registered hospitals, you can imagine the massive amounts of data created by our country’s healthcare system. Obviously, the need for data storage and processing…

Winning the Enterprise Mobile App Boom

The boom in the enterprise mobile app market is here and has been for a few years now. Yet, there are some industries that find themselves having to play “catch up.” As both employers and employees continue to create use cases for a good enterprise mobile app, it’s no surprise that the market’s revenue keeps…

PHP Agency Releases Enterprise App Developed by 7T

7T and PHP Agency announced the release of the enterprise sales, productivity and communications app in the App Store for iOS and Google Play for Android.

10 Questions to Ask Before Hiring a Developer [eBook]

Mobile security is a major concern for businesses. This infographic provides a handy mobile security checklist for a holistic approach to mobile security.

Food Ordering Apps: From Foraging to Mobile Ordering

According to Wikipedia “hunting and gathering was humanity’s first and most successful adaptation, occupying 90% of human history.” But man, did we throw a wrench in those spokes. Early farming began in 9000 BC, and canned food hit the shelves in the 19th century. Since then, humankind has been dedicated to making the acquisition of food…

Is Offshore Development a Threat to Your Intellectual Property?

Are you considering offshore development for your next app? When you look at the hourly rates many overseas developers offer it may seem like a good idea, but there’s more to consider than just dollars per hour. There are also time zone issues to overcome, cultural differences that can affect the user interface and word…

Asset Tracking Apps: The Modern Inventory Solution

When you run a business, you need to know where your inventory and equipment is at all times. Thanks to modern technology, you have a lot more tools to keep things organized. The following asset tracking devices will clean up your chaos. Using Barcodes With Asset Tracking Apps As you know, barcodes have been around…

Influencing Success with Color Psychology for Mobile App Development

Can you imagine the Facebook logo being red, bright yellow or any other color? The entire look and feel of your newsfeed would be altered. Maybe even to the point of wanting to gravitate to another social media platform. Though choosing a color for your mobile app development project may seem arbitrary at first thought,…

Your Wearable Device Can Predict Your Next Illness

Wish your wearable device was more than just a glorified pedometer? Well, you’re in luck, because Stanford University researchers are granting wishes. They’re working on a way to use the data from your fitness tracker to predict when you’re going to get sick. How Wearable Devices Can Detect Illness The sensors installed in each wearable…

Do Free Apps Have Higher Earning Potential?

You’ve developed a great app, one that has real money-making potential. So, you upload it to the various app stores and slap a 99 cent price tag on it. A small enough amount that people won’t think twice about buying it, but enough that you’ll earn 70 cents every time someone downloads it. You might…

Changes Coming for Healthcare Technology

Mobile technology and the Internet of Things have become natural parts of our daily lives. We’re getting smart shopping lists from our refrigerators, tracking our daily activity levels, and connecting with family and friends all over the world. But healthcare technology has been slow to adopt these changes. The reluctance to go completely mobile in…

Do Big Data and Analytics Fuel Discrimination?

Big Data and analytics (and especially predictive analytics) are powerful inventions of modern technology. Inventions that influence our lives by assigning our credit scores, protecting us from fraudulent credit card charges, showing ads relevant to our interests and more. But, these tools are not innately objective. In fact, if they are not developed correctly, they…

7T Founder Honored in Dallas Business Journal Minority Business Leader Awards

7T Founder Kishore Khandavalli has been honored for his achievements as part of the recent Dallas Business Journal Minority Business Leader Awards

5 Mobile App Marketing Tips You Need to Know

It seems nearly everyone has an app now, so to get yours noticed and downloaded, you’re going to need to do some serious mobile app marketing. But where do you start? Here are the top 5 ways to effectively market your mobile app, from app store optimization to advertising. 1. App Store Optimization One of the…

The UI/UX Design Trends You’ll See in 2017

Wondering what changes you might need to make when it comes to UI/UX? Or what design direction you should follow for a brand new app? Here are some of the top UI/UX design trends you’ll see in 2017. Personalized Navigation Love it or hate it, the hamburger button is likely on its way out. (That’s…

Your App is Nothing Like Uber. Here’s Why…

At 7T, we hear about countless app ideas each year. Some are phenomenal, some are practical and some lack potential, but we are always happy to learn about each one, offer advice and help however we can. A lot of times, we hear the phrase “my app’s just like Uber, but for X industry.” But…

5 Ways Mobile Apps Connect Retailers with Consumers

As consumers adapt their shopping behavior, smart retailers are changing as well. Rather than losing customers to e-commerce, they’re using mobile apps to create a true omni-channel retail experience. Here are five great examples of mobile apps for retailers who sought to connect with current customers more effectively, while pulling in new customers too. Mobile…

Dallas Tech Start-Up Releases Mendr, a One-of-a Kind Photo Editing App

Dallas Tech Start-Up Brings Music to Ears of SXSW Trade Show and Interactive Attendees with Release of Cutting Edge, First of Its Kind Photo Editing App

Top 10 IoT Common Uses for Everyday People

When you think about the Internet of Things (IoT), you probably think about connected houses that learn the lighting preferences of every family members or smart refrigerators that order eggs when you run out. For most of us, those IoT uses are probably not quite the reality. For most people, common IoT uses actually include…

iOS 10.3 Puts Developers in Charge of Customer Service

For more than 8 years, the Apple App Store has been stocked with tiny, on-demand programs… and literally nothing else. With the release of iOS 10.3, the App Store gained some long-awaited B2C functionality and developers across the planet are rejoicing. But, who would’ve thought software developers would celebrate adding ‘customer service representative’ to the…

Understand Your Customers with Mobile Analytics

Have you tracked daily active users of your app? Or some similar metric? That information can provide valuable insight into your app’s growth, but taking a deeper look at mobile analytics can give you actionable information about what your users really want — so you can provide that too. Here are the types of activities…

Strategies for High-Tech Wearables: 3 Lessons on Smartwatch App Development

Smartwatches have been in the mainstream since 2015’s debut of the Apple Watch; and yet, they’ve not penetrated the market as quickly as the other devices we rely so much upon. In part, their slow introduction into our culture is because of the challenges of both reading and inputting text on a wrist-worn device. Smartwatch…

Strategies for Reducing Your App Uninstall Rate

Many of your app’s users can relate to the following scenario: “I launched an app I use all the time and it seems it was updated overnight. Now, all the screens I’m used to seeing are unfamiliar-looking. Things aren’t where I expected them to be and I can’t seem to find the features I always…

How to Track Uninstall Data to Improve Your Mobile App Retention Rate

In 2017, it’s expected that over 268 billion apps will be downloaded. But the reality is that a vast majority of those apps will be uninstalled shortly thereafter—within a matter of hours for most. The industry standard for app retention is around 20 percent at 72 hours post-install. That means 8 out of 10 people…

How to Create a Mobile App Tutorial That Boosts User Engagement and Retention

You’ve just downloaded a new app and you’re eager to start exploring its various tools and features. But moments after you delve into the user interface, you’re rudely interrupted and channeled into a 12-screen tutorial. And to make matters worse, there’s no “got it” or “exit” button. So you’re forced to hit the “next” button…

It’s Time to Start Calling Smartphones Smart Cameras

Infotrend’s image capture forecast for 2017 estimates that 1.2 trillion digital photographs will be made using smartphones this year. Snapchat, Facebook and Instagram were all developed to share user-generated photos and videos. This year more than ever, it’s obvious that smartphone cameras are a top priority for every mobile software and hardware company that aims…

Marketing Your Mobile App [eBook]

By now you know that building an app requires significant investments of time and money. Unfortunately, publishing an incredible app isn’t the only thing you required to get your business off the ground. Developing a well-devised mobile app marketing budget and plan is a determining factor in becoming the next Instagram or a total flop.…

Which is Better for Retailers? Mobile Apps vs Mobile Websites

Retailers are faced with a difficult decision: do you choose a mobile app, a mobile website, or both? The mobile website vs. mobile app issue is a chief concern amongst decision-makers at retail businesses both large and small, from the CEO of a multi-national retail chain to the owner of a smaller venture with just…

4 Reliable Ways to Monetize Your Mobile App

Most tech-savvy individuals have had an idea for a mobile app at some point in the last decade. Some of those people have even gone on to those brilliant ideas into a reality, but to what end? If your app is unable aren’t able to support itself financially, it’s immediately dead in the water. Fortunately,…

How to Avoid Mobile App Development Delays

Mobile app development is a bit like building a clock, where you have a multitude of moving parts that must be assembled in a very specific order. You also have the watch face and the less apparent gears and cogs which equate to an app’s back end infrastructure. Oh, and application development encounters one additional…

What are the Benefits of Open Beta Testing Your Mobile App?

For months, you’ve watched as your developers built what seemed to be the perfect mobile app. Now, the long-awaited launch date has arrived. It’s been uploaded to the app stores. You’ve announced your new app’s arrival to the world and thousands have already installed it! But when you check in a couple hours later, you’re…

Mobile App Analytics Best Practices: How to Improve UI, UX, and Performance

It took a bit of exploration, but you finally found an app with the specific functionality that you need. You were excited to explore the UI, but now, you can’t seem to find—much less master—the feature that originally prompted you to click the “install” button. Oh, and there it goes. It just crashed. Forget it;…

The Benefits of Working With a Local App Developer: Pros and Cons

You hired your current mobile app developer after reading some positive testimonials and viewing an impressive work sample. Sure, the mobile development firm is located in another country, but they had super competitive rates, which proved to be the icing on the cake! Now, a couple months down the road, what started out as an…

Natural Language Processing Makes Apps Even Better

Natural Language Processing (NLP): You may not realize it, but you interact with this technology pretty often. It’s an innovation included on most smartphones, home automation hubs and thousands of automated phone answering systems. You know, those friendly robots that ask you how to direct your call to the correct department, tell you your credit…

7T Sponsors Pitch Competition at 10th Annual Healthcare Dealmakers Conference

7T recently sponsored the pitch competition at 10th Annual Healthcare Dealmakers Conference, hosted by Health Wildcatters.

What Are the Benefits of Cloud Hosting for Apps?

“The cloud” has become a popular tech buzzword, particularly as it relates to data storage. But many companies just haven’t leveraged the cloud to its full potential. In fact, some may not even realize you can use cloud-based hosting for mobile apps. As of 2011, a whopping 9 out of 10 brands had a consumer-facing…

7T Supports Fiesta and Goal Event to Raise $128K for Sick Kids

7T and local businesses team up to sponsor annual event benefitting Andy and Jordan Dalton Foundation FORT WORTH, TX — Joe T Garcia’s in Forth Worth welcomed over 200 guests at the annual “Fiesta and Goal” event benefitting the Andy and Jordan Dalton Foundation and its efforts to provide grants that cover out-of-pocket expenses that…

Your Mobile App Development Budget: Five Common Mistakes to Avoid

You finally convinced your company’s executives to take the plunge. You found a great developer and you’re weeks away from releasing a brand new mobile app! It all went smoothly—until you realized your app will need a significant monthly budget to cover the cost of maintenance and updates. The issue of ongoing costs never really…

Apple Push Notification Guidelines: Tips to Ensure Your iOS Mobile App Gets Approved

Ding. Ping. Ring. Those push notifications have been going off several times per hour. Every alert diverts your attention from your work, and it takes a minute or two to get re-focused. You barely have time to glance at the notifications. You definitely don’t have time to locate and change the notification settings. Ping! Okay.…

Warby Parker Just Launched a Mobile Eye Exam App

We’re on a technology bell curve and we’re moving fast. It’s as if humanity has placed a magnifying glass on innovation that’s transforming us into the Jetsons at an alarming rate. Warby Parker, one of America’s favorite start-ups, has certainly been carrying their share of the weight. Just this month, they released a mobile eye…

User Behavior Flow in Mobile Apps: How to Mine Analytics for User Path Data

You spent months perfecting your mobile app, working with developers, QA testers, beta testing groups and dozens of others to ensure a streamlined, engaging user experience (UX). You thought your development team created a user-friendly app and that you knew which features would be most popular. But now, you’re getting negative feedback about the app’s…

Four Key Considerations in Onshore vs. Offshore Mobile App Development: Which is Better for Your Needs?

After multiple presentations and many break-room discussions, you’ve finally gained approval from your company’s decision makers. You’re getting a new app! Now, you’re faced with a challenging decision: choosing a developer. You’ve looked at onshore and offshore developers, and the latter seems to save a lot of money. But you’re wary because the lower price…

Can You Provide a Mobile App Development Cost Breakdown?

You’re finally ready to take the plunge and move ahead with building a custom mobile app, but before you present your project to your company’s board of directors, you need one last thing: quotes on pricing. You’ve emailed a few developers, but the cost estimates for mobile app development vary dramatically. It’s got you wondering,…

What is the Recommended Mobile App Update Frequency?

It took a couple months, but your company’s brand-new mobile app is finally finished. The developers have designed a beautiful user interface, which has been thoroughly tested and refined. Now you’re excited to get down to business. But just a few weeks out of the gate, there’s a major problem: You just received an email…

What are the Different Mobile App Pricing Models?

It took four months, three presentations and dozens of emails and phone calls, but you’ve finally gained approval to move forward on a new mobile app for your company. You thought the next step would be simple: pick your developer and get a firm price quote. But now that you’ve received those quotes, you’re a…

What is the Difference Between B2B and B2C Mobile Apps?

It took three Powerpoint presentations and lots of persuading, but you’ve finally convinced your company’s leaders to green light a new mobile app development project. But now you’re tasked with finding a developer, and it seems like these tech people speak an entirely different language! You’re seeing mentions of clouds, hybrids, natives and acronyms like…

How Do Mobile App Analytics Work? Are They Different From Web Analytics?

You’ve been tasked with finding a new app developer for an upcoming project. Throughout the process, you’ve heard the term “mobile analytics” on several occasions. You’re familiar with website analytics and mobile web analytics, but mobile app analytics are outside your comfort zone. So what are mobile app analytics all about? How do they differ…

Tips for a Strong Financial Mobile App Development Strategy

Banks, accounting firms and other companies in the financial sector face some serious challenges when it comes to digital security. According to one study’s estimate, hackers steal as much as $575 billion annually. And while that study did not differentiate between incidents involving mobile apps and traditional websites, the potential for app vulnerability exploitation is…

The Best Tech Conferences, Networking and Coworking Spaces in Dallas

Do you have the next big idea for a technology startup? Are you endlessly listening to the Tim Ferriss Show and Entrepreneur On Fire, trying to figure out how to turn your business concept into an innovation powerhouse? Being amped up on your next entrepreneurial idea can be a lonely place. Perhaps your spouse, your…

Tips for Healthcare Mobile App Development: Examining Security and Privacy Concerns

Dallas is rapidly evolving into a healthcare industry hub. In fact, the health sector in this region of Texas is “greater than the health industry of 34 other states,” with even more growth expected in the coming years. The Dallas-Fort Worth healthcare industry is known for its innovation, too, which is understandable considering the city’s…

Native and Hybrid Apps: What’s the Difference?

It’s been nine years since the Apple App Store made its debut, and eight since the ‘Android Market’, now Google Play Store, was launched. In less than a decade we’ve gone from flip phones with manual keyboards, to carrying around pocket-sized supercomputers with no need for a landline. Despite this previously incomprehensible leap in technology,…

Is Dallas the Next Silicon Valley? A Hub for Technological Advances

Dallas has garnered lots of attention in recent months thanks to its thriving tech industry and growing entrepreneurial spirit. Forbes and others are calling Dallas “the next Silicon Valley,” and this region does indeed bear many similarities to the famed California technology mecca—similarities that attract dozens of tech companies and Fortune 500 corporations to the…

Energy Industry Mobile Apps Hold the Power to Transform Houston’s Energy Corridor

If you’ve driven through the rural regions of Texas, you’re probably familiar with the iconic oil rigs scattered throughout the landscape. Houston’s corporate world is dominated by the oil and energy industry. In fact, Houston’s Energy Corridor has been home to some industry heavyweights since the 1970’s, including Shell Oil Company, Citgo, BP America and…

How to Connect With Your Mobile App’s Target Audience

It took months of hard work and collaboration with your developer, but your B2C app is finally finished! But there’s a problem. You assumed users would be eager to download your new mobile app as soon as you shared the announcement via your email newsletter and social media. You’ve only had a few dozen downloads,…

Mobile App Security Features: Measures to Reduce Vulnerability to Hackers

Many clients focus on a mobile app’s functions, features and aesthetics, but few emphasize the critical issue of mobile app security. Just one vulnerability exploitation can undo all the hard work and money you’ve invested to grow your user base. And once user trust is destroyed, it’s extremely difficult—if not impossible—to fully restore. Being proactive…

Apple iOS 11 Beta: First Impression

Over the last year at 7T, I’ve learned a lot more about what it takes to make our pocket supercomputers work than I did in my undergraduate app development class. Every mobile app in existence has its own, dedicated team of developers, determined to keep up with iOS, Android and hardware changes at a moment’s…

How to Use Predictive Analytics for Mobile App Development

It’s among the most common wishes: the ability to predict the future. You’re probably one of the millions to think, “If only I’d invested in stock in 1984 when Apple first became a publicly-traded company!” The power of prediction is something we’ve been dreaming about and attempting throughout history, as evidenced by Nostradamus’ eerily prophetic…

Mobile Apps for Manufacturing Companies are Transforming the Industry

A manufacturing plant is, by nature, chaotic. The constant hum of machinery combines with dozens of technicians, quality control inspectors and thousands or even millions of items rolling off the assembly line. Manufacturing facilities require a high degree of precision if they’re going to maximize efficiency, and in today’s modern world, technology is key to…

Creating a Wearable Technology Strategy for Mobile App Development

Technology evolves rapidly, making it challenging to prepare for the future. But wearables are one area where you can plan ahead, as this technology is gaining momentum in new and exciting ways. Dallas is home to Fossil Watches, which manufactures a line of cutting-edge smartwatches, including the still-emerging hybrid smartwatch. This invention blurs the line…

How to Use Mobile Apps for IoT Management and Monitoring

The ever-growing internet of things (IoT) is disrupting and transforming many industries, with companies investing heavily in machine-to-machine (M2M) technology, LPWAN (low-power wide area network) infrastructure and mobile applications. In fact, projections from a 2017 IoT report from Business Insider have companies investing nearly $5 trillion into the IoT from the start of 2017 through…

Your Desktop API Just Killed Your Mobile App

You’ve built a killer mobile app similar to Google Maps and a content sharing platform. But something’s wrong: your app is painfully slow when communicating with third-party applications and your ability to retain and attract users is suffering as a result. According to your mobile analytics, nearly 30 percent of users exit the app when…

Comparing White Label Mobile Apps vs. Custom App Development

As of March 2017, there were over 2.8 million Android apps and more than 2.2 million apps in Apple’s App Store, with an additional 669,000 in the Windows App Store, 600,000 in the Amazon AppStore and a little over 230,000 in BlackBerry World. Additionally, the typical person spent five hours per day on their mobile…

MLM Mobile Apps: The Next Level

The biggest common problems among multi-level marketing (MLM) companies start with recruiting and retaining sales representatives. Fortunately for this industry, mobile technology has advanced to new heights, but not every industry is leveraging it to its full potential. Multi-level marketing (or networking marketing) is one business model that can benefit greatly from mobile apps as…

Should I Develop for iOS or Android?

You’ve finally secured app funding, but now you’re confronted with a daunting question: “Should I develop for iOS, Android, or both?” It’s an issue you hadn’t considered so, naturally, you Google it. You discover that of the 432 million smartphones sold in the fourth quarter of 2016, 77 million ran iOS, while 352 million ran…

Things to Consider When Offering a Lite Version of an App

As you browse the app stores, you notice that many app names contain the term “lite.” From experience, you know that lite mobile apps are abbreviated, slimmed-down versions of more feature-rich paid apps. Now that you’re overseeing the development of your company’s new app, you’re wondering, would it be beneficial to offer a lite version?…

Is Your Mobile Phone Usage Interrupting Your Life?

Twenty years ago, AOL’s instant messenger made its debut, placing instant communication within reach without summoning the help of a phone. At this time, kids were enjoying Game Boys and Nintendo 64 gaming systems, in addition to bikes and Razor scooters. Landlines were still the primary form of mobile communication, and people didn’t even know…

The Top Mobile App Name Optimization Techniques

Now that the excitement of your company’s mobile app launch has worn off, you’ve started focusing on install stats. Feeling underwhelmed by the results, you queried some key search phrases and discovered your app isn’t showing prominently for those terms. Now you’re wondering, “Did I pick the wrong app name?” It’s a fair question since…

How Augmented Reality and Mobile App Development are Creating Innovative Technology

Futurists have long predicted that augmented reality (AR)—and, ultimately, virtual reality (VR)—will be part of our everyday world in the not-so-distant future. And it appears the future is now, as the past couple years have seen the arrival of apps that leverage this new technology. Mobile apps are using virtual and augmented reality to create…

Tips for Developing Fabulous App Name Ideas

What’s in a mobile app name? Well, your app’s name will have a major impact on how users perceive your brand. Imagine if Twitter had been dubbed “ChatWorld.” The entire brand image would be different and, arguably, less appealing. While dreaming up the perfect app name is essential for consumer-facing B2C apps, even B2B and…

How Augmented Reality Apps Are Transforming Business

Today, augmented reality (AR) is becoming increasingly commonplace, as more companies leverage this technology. Augmented reality is a cousin of virtual reality (VR), but AR blends digital elements with real life, whereas virtual reality creates a completely digital world. Virtual and augmented reality are not new concepts, as game developers and creatives have been using…

Your Mobile App Needs Haptic Feedback

The launch of a new iPhone is never far off and millions upon millions of people use cutting-edge phones, such as the Samsung Galaxy S8, Google Pixel and others. One clever addition to many of these new devices is haptic feedback. Haptic responses make using mobile devices a more tactile and engaging experience, so it’s…

Five Considerations of Mobile App Monetization with In-App Advertisements

It’s estimated that around 65% of mobile apps use advertisements as part of their monetization strategy. While B2B and enterprise apps have clear value as useful business tools and assets, the financial benefit of a public-facing B2C app is often less apparent. This leaves many companies wanting to learn more about app monetization, which, when…

Predictive Analytics Tools Empower Decision-Making

As the owner of a small e-commerce shop, you’re always searching for the latest and greatest products. Recently, one product line was featured on a popular show and sales skyrocketed overnight. Your website is one of three that carries this product, so you’re inundated with new customers. But being new to this business, you’re unsure…

Can Your Mobile App Development Strategy Benefit from Mobile Website Data?

Clash of Clans developer Supercell had a simple answer when asked to expand its offerings to include a desktop version of its most profitable mobile app. They said, “No.” With nearly $1 billion in profits in 2015 and a line of successful games in the Apple Store’s Top 40 list, many find it perplexing that…

Should I Update a Mobile App or Develop an Entirely New One?

A mobile app is a bit like a brick and mortar building. The building is modern when it’s first built, but over time, better building materials and methods are inevitably developed. As the years pass, you perform repairs and improvements. But there comes a time when you wonder, “Should I continue to work on this…

Uses for Natural Language Processing in Mobile Apps

As we see advances in NLP apps and fields related to natural language processing—including machine learning and artificial intelligence—an increasing number of mobile apps are leveraging such technology. These innovations are impressive considering NLP has only been in the mainstream for a few years. Your first contact with NLP technology may have involved a GPS…

7T Sponsors Vistage Executive Summit for Chicago Area Business Leaders

7T recently sponsored the Vistage Executive Summit for business leaders throughout the Chicago area.

Mobile Development: Planning for Long-Term Success [White Paper]

There are a number of considerations you should keep in mind as you’re preparing to develop your mobile app. These points are especially vital when it comes to the actual development process. Many mobile development companies—7T included—utilize a phased development process, as this is typically more effective and productive. It’s also crucial that you choose…

Innovative Mobile App Ideas That Are Transforming the Industry

As mobile technology matures, we see it used in increasingly innovative ways. Although there will always be a place for e-commerce apps and the Pokemon GOs of the world, we are inspired by developers creating apps that address life-changing problems and events. To that end, some technology conferences and developer contests are focusing solely on…

How to Choose the Right Mobile App Functionalities

After months spent planning your company’s app development project, you’ve finally received the green light to proceed. But after speaking with some development companies, you’ve discovered that the cost and timeframe of the project will depend on the application’s specs. Now, you’re tasked with determining exactly which app features and functions to include; only then…

Android Push Notification Guidelines to Lead Your App Development Project

You’re finally starting development on that long-awaited mobile app when you receive a call from the lead developer. It seems there’s a problem with your specs. He informs you that if you move forward with ads in your push notifications, then your app will be rejected from the Google Play App Store. This would be…

How to Choose an App Developer

Mobile apps are no longer the exclusive domain of the most mainstream brands and the largest multinational corporations. Some predict that by the end of 2017, as many as half of all small businesses will have an app. For many, this translates into a consumer-facing B2C app, while for other companies, this will lead to…

Hiring an MLM App Developer: Points to Consider

With US-based sales topping 35 billion annually, it’s clear that multi-level marketing (MLM) companies have a prominent presence in the marketplace. In fact, MLM has gained popularity at a rapid clip in recent years, as aspiring entrepreneurs leverage modern technology such as mobile apps and social media platforms to grow their businesses. Companies such as…

Three Ways to Use Predictive Analytics For Mobile Applications

As processing power increases, we’re seeing tremendous growth in the realm of predictive analytics. Predictions of future outcomes are developed using historical data, statistical data, predictive modeling and even artificial intelligence or machine learning in the case of more sophisticated PA platforms. Chances are, you probably see predictive analytics at work on a regular basis,…

Tips for Integrating Predictive Analytics Solutions for Mobile Applications

Predictive analytics (PA) have transformed our online interactions in powerful ways. You’re continuously shown ads for products or services related to what you’ve just browsed or purchased. When perusing profiles on a dating site, you’re offered a list of people who have interests and lifestyles that are likely to be compatible with your own. And,…

Mobile App Monetization Models [White Paper]

Virtually all mobile apps are developed with revenue in mind. For most companies, the app will serve as an income stream, but there are many, many ways to achieve this objective. In fact, there are over half a dozen mobile app monetization models, with new ones arising periodically. But, there is no one-size-fits-all solution, and…

How are Companies Using AI for Mobile Apps?

When you hear the term “artificial intelligence” or “AI,” a futuristic piece of technology probably comes to mind, such as a highly realistic android like those depicted in the film iRobot. But in reality, artificial intelligence technology spans a much broader realm, and many developers are looking at new, innovative ways to use AI for…

The Cloud and Scalability: How the Cloud Allows for Rapid Future Growth

The cloud is a rapidly-growing sector of the technology industry, with $130 billion spent on public cloud computing environments alone during the first three-quarters of 2017. But while “the cloud” is now an ubiquitous term, a large portion of companies still neglect to use this technology to gain a competitive edge. Cloud computing can be…

Tips for a Smooth Augmented Reality (AR) Mobile App Development Project

Pokemon GO was amongst the first mobile apps to bring augmented reality (AR) into the mainstream consciousness. Aside from compelling grown adults to run through random yards (and occasionally, traffic) in search of fanciful characters, the AR app grossed over $600 million in its first three months on the market. In fact, some are predicting…

Biometric Mobile Apps Offer New Opportunities for Login and Security

Just a few decades ago, iris scanners and fingerprint-operated door locks were considered science fiction. Today, this biometric technology is part of everyday life. iPhone and iPad users enjoy the simplicity of Touch ID authentication to unlock their devices, and now facial recognition on the iPhone X. Office buildings, labs and government buildings no longer…

What is a Predictive Analytics Engine?

Predictive analytics (PA) are becoming more and more mainstream. According to an October 2017 projection from Stratistics MRC, the worldwide predictive analytics marketplace is expected to grow from $3.89 billion in 2016 to $14.95 billion in 2023. PA technology is already a noticeable part of everyday life, from product recommendations on Amazon to the search…

7T, Fossil, and Girls in Tech Share UI/UX Insight at Techweek Dallas

7T was on-hand to discuss user interface design and user experience optimization (UI/UX) at a recent Techweek event.

Gamification, Competition and Real-time Reporting Make Your Sales Team Unstoppable

The internet has transformed the sales world, leading to new opportunities in direct sales, multi-level marketing and beyond. This has led to a sales landscape that is rapidly evolving as technology advances at a startling pace. But today’s sales teams face a number of challenges, particularly since many are separated by geographical distances—distances that make…

Artificial Intelligence Pros and Cons for Mobile Development Projects

Remember when artificial intelligence (AI) was the stuff of science fiction? Not long ago, AI was a cool and novel technology that seemed to dwell in the distant future. But today, AI is part of the mainstream, with virtual assistants and other AI technology included on nearly every modern mobile device. A study by McKinsey…

Know Your Users: Predictive Analytics Best Practices

You’ve developed the perfect app concept. The market research has revealed promising data, and you’ve come up with some killer branding. You feel pretty confident going into the development process—except when it comes to the predictive analytics engine. That’s a region of uncharted territory, as you’ve never integrated this technology into a mobile app interface…

Hybrid Mobile App: Advantages and Disadvantages

Fifty percent. That’s how much you could save in terms of time and money if you opt to develop a hybrid app. That might sound catchy, but what is a hybrid mobile app? Hybrid apps are compatible with both iOS and Android devices, meaning they can take the place of two native apps. They are…

Best Tech Gifts 2017

It’s that time again! That’s right, time to frantically search for the perfect, high-tech and downright impressive tech gifts for the loved ones in your life. Don’t let shopping get you down this year. 2017 has been an excellent year for product launches, making your holiday shopping easier than ever before. Here are the best…

What is a “Smart” Mobile App?

You’re tasked with researching the best features for your company’s new mobile app, and as you work, you repeatedly encounter the same term: smart app. The label of “smart” has been applied to lots of different technology in recent years, from smartphones to smart homes, smart cars and now, smart apps. But what is a…

Augmented Reality vs. Virtual Reality: Choosing the Right Mobile Development Technology

Of the App Store’s 2.2 million mobile apps, 20% are relatively new, released within the past year. Some have predicted that the App Store’s selection will top 5 million by the time 2020 arrives. And that’s just the iOS-compatible apps; there are also hundreds of thousands of Android apps that will soon be in development.…

Native Apps Pros and Cons: Which Type of Mobile App is Right for You?

You’ve been involved in mobile app-related discussions for a few months and finally, it’s time to proceed towards development! But before you can go before the company’s leaders with a formal proposal and price estimate, you’re tasked with making an important decision: should you develop a native or a hybrid app? The native versus hybrid…

The IoT and WiFi Connections Are Not One and the Same

As the Internet of Things becomes an established fixture in the market, it’s now fairly commonplace to hear IoT and WiFi mentioned in the same breath. But many company leaders make the false assumption that IoT and WiFi connections are the same.  A common train of thought is, “Let’s add a WiFi module to our…

Five Ways to Increase Mobile App Installs

With over 2.2 million apps in Apple’s App Store and over 2.8 million Android apps to choose from, consumers enjoy a plethora of options. But this competitive app marketplace spells a challenge for developers and app owners who are left pondering ways to increase mobile app installs. So how do you maximize your chances of…

Google Assistant, Siri and Alexa Integrations: Your IoT App Needs to Get Along with VAs

Amazon reportedly sold over 10 million Echo devices between 2014 and 2017, each equipped with Alexa—a virtual assistant that leverages natural language processing (NLP) technology to fulfill your requests. Google and Apple have also released virtual assistant-equipped IoT devices that allow users to do everything from playing a specific song, adjusting the lighting or starting…

Three Ways Predictive Analytics Can Increase App Revenue

Over the past decade, predictive analytics technology has been introduced into the mainstream. This application of predictive analytics has some useful features, including eBook recommendations based on your reading history and cutting-edge matchmaking systems that leverage societal trends and specific user information to identify potential soulmates. And while the end user may not realize a…

Multi-Device Management: How it Works and Why You Need It

The past couple decades have seen the release of dozens of new devices, from smartphones and tablets to laptops, wearable technology, mobile point-of-sale devices and beyond. Today’s average American uses several different devices on a daily basis, including at the office. This reality has prompted companies to establish some stringent bring your own device (BYOD)…

5 Cool Augmented Reality Apps: Ideas to Inspire Your AR App Development Project

In mid-2016, Pokemon GO took the mobile world by storm as the first mainstream augmented reality app. But today, nearly a year and a half later, we’ve seen the arrival of hundreds of different mobile app project ideas that feature augmented reality technology. Companies worldwide are using augmented reality apps in remarkable ways, and this…

Beta Testing Mobile Applications: Don’t Fumble Your UX

Seven seconds. That’s the average amount of time it takes to form a first impression. Unfortunately for apps that fumble their first introduction, a Harvard University study found that it takes an average of seven positive exposures to change a negative first impression. When applied to the world of app development, these figures can be…

The IoT Mobile App Development Process: 5 Things You Need to Know

Over the past couple years, your company has accrued lots of IoT-enabled equipment. And while you’re managing each of those items individually over WiFi,  there is a world of difference between WiFi and a true IoT network.  At the end of the day, you’re falling short of your full potential. Now, you’re considering an IoT…

3 Critical Aspects of the Augmented Reality Mobile App Development Process

After months of exploring your options, you’ve finally settled on using augmented reality (AR) technology for your new app. AR is just what you need to achieve your objectives with this application while simultaneously delivering a great user experience. However, developing an augmented reality mobile app is no small feat, especially when you consider that…

Hardware for Virtual Reality: Going Beyond Goggles and Headsets

Developing a virtual reality (VR) app can prove to be a complex and time-consuming project, especially as you broach the task of hardware integration. In fact, you can now choose from a wide array of hardware for virtual reality and it spans far beyond VR goggles and headsets. But if your users are going to…

3 Factors That Influence Augmented Reality App Prices

It’s widely believed that augmented reality apps are the apps of the future, and from a technological perspective, they’re achieving something quite remarkable. AR apps are blurring the lines between the real world and the virtual world. This could dramatically alter our relationship with technology, as we find ourselves transitioning from living with innovation to…

Augmented Reality Clothing Apps: Leveraging AR Technology in Some Very Fitting Ways

Just a couple years ago, buying a custom-tailored shirt was a costly and time-consuming task. You’d have to find and then book an appointment with a tailor who could create or modify a garment to suit your unique body shape. Then, you’d need to visit the tailor for measurements and fittings before finally getting your…

Predictive Analytics and Modeling: High-Tech Fortune Telling for Your Business

In nearly all areas of life, we consider the facts and probabilities before making a decision. This is true whether you’re making important investment choices or simply wondering whether to park on-street in a metered space or inside a parking garage. So it seems rather illogical—and even downright reckless—to make critical business decisions without a…

Blockchain: Revolutionizing Peer-to-Peer Mobile Payments and Security

Cryptocurrencies have been around for several years, with Bitcoin coming into existence in 2009. But virtual currency has gained most of its popularity in the last two years, causing the mobile development community to take notice. One of the most significant developments is blockchain, which is a clever and highly secure piece of technology that…

Mobile App Beacon Technology and the Future of IoT

Most smartphone users are familiar with mobile app beacon technology, although they may not hear the actual term “beacon” too often. It’s the technology that allows an app to generate notifications or alerts when a user’s device enters a particular geographical area. Marketing firms now use mobile app beacons to engage users when they’re in…

Why Did Apple Slow Down Older iPhones?

Apple is in the midst of a first-of-its-kind firestorm surrounding its iconic iPhones, following the company’s recent decision to intentionally “slow down” earlier iPhone models with older batteries. The move came on the heels of the latest iOS update. But iPhone users were so enraged that they filed a class action lawsuit against the tech…

3 Ways Predictive Analytics for eCommerce Can Help You Destroy the Competition

Predictive analytics (PA) have lots of different applications, from weather forecasting to contextual advertising, business projections and more. But there’s one area where this technology really shines, and that is the realm of ecommerce. By using predictive analytics for ecommerce, you’ll have the ability to anticipate a shopper’s wants and needs, increasing sales by a…

How Are Developers Using Machine Learning for Mobile Apps?

The power of machine learning to benefit mobile apps is remarkable. Although machine learning technology was initially conceived by tech pioneer Arthur Samuel while working at IBM in 1959, it has only recently entered the mainstream. An increasing number of app developers are opting to use machine learning in conjunction with other cutting-edge technologies such…

Video in Apps: The HQ Trivia App and the Movement Toward Video Content

The HQ trivia app has seen a rapid rise in popularity, achieving a cult-like following in a matter of months. The iOS game app engages users by offering cash prizes to players who prove their trivia savvy in a live virtual game show environment at 9:00 p.m. daily (in addition to a 3:00 p.m. round…

3 Apps With Innovative Uses for Blockchain

Thanks to the recent explosion in popularity of cryptocurrencies, we’re seeing some significant advances and innovation surrounding blockchain technology. Blockchain sits at the heart of cryptocurrency. It’s the distributed data storage platform that is typically used to stow financial transaction data in a secure, tamper-proof manner. For cryptocurrency to be truly viable, it has required…

The Advantages of Machine Learning Algorithms in Mobile Apps

Machine learning algorithms have gone a long way toward transforming our digital experience, whether we’re online, using a mobile app, interacting with a piece of desktop software or leveraging the tools within an enterprise app. And while few people really appreciate the machine learning algorithm—or even realize it exists—it’s a remarkable piece of technology that…

Artificial Intelligence and Cybersecurity: Should You Leverage AI for Improved Security?

It’s common knowledge that security breaches can be costly and downright disastrous for a brand’s public image and trustworthiness. Think of the Starbucks app debacle of May 2017, when hackers accessed the app and loaded money using the credit cards on file for hundreds of different customers. That single incident had coffee drinkers uninstalling the…

Uses of Blockchain: Cryptocurrency and Beyond

Cryptocurrency is now part of the mainstream lexicon, but that’s a relatively recent development. After all, the first major cryptocurrency, BitCoin, didn’t come into existence until 2009 and it took a couple years before BitCoin really gained momentum. To create BitCoin, developers had to overcome some major obstacles surrounding recordkeeping. For instance, the cryptocurrency system…

What Are the Pros and Cons of Machine Learning?

Machine learning powers many of today’s most innovative technologies, from the predictive analytics engines that generate shopping recommendations on Amazon to the artificial intelligence technology used in countless security and antivirus applications worldwide. There are many benefits of machine learning, but like any form of technology, it’s not entirely perfect. So, let’s examine the pros…

What Are Progressive Web Apps? Are PWAs the Apps of the Future?

Some are calling progressive web apps, or PWAs, the apps of the future. But what are these apps, how are they unique and why should you care? Well, it has been theorized that progressive web apps will gradually overtake the traditional mobile app. Others believe progressive web apps could simply be just one more engagement…

What Makes the Best Virtual Reality Mobile Apps?

Virtual reality (VR) mobile apps are rapidly gaining popularity. But it’s not just game-makers who can stand to benefit from advances in VR. Now, developers are using this engaging technology for a range of other applications. So, what qualities make for the best virtual reality mobile apps? And how can you ensure that you craft…

The Top 4 Benefits of Using Blockchain for Apps

More and more developers are considering blockchain for apps, as this technology—originally developed for Bitcoin cryptocurrency—holds tremendous potential for applications that require data storage or ledger-type functionalities. In fact, blockchain can benefit virtually any app that must stow and access large volumes of data in a secure, reliable manner. But what are the precise benefits…

PWAs vs Mobile Apps: Which is Best for Your Needs?

Progressive web apps—or PWAs—can be useful in certain business cases, but how do they compare to traditional mobile apps? The question of PWAs vs mobile apps is becoming an increasingly common one amongst business owners, company leaders and others who are considering a new app. So, what are the similarities and differences between PWAs and…

How Can an Enterprise Resource Planning Mobile App Help Your Company?

Enterprise resource planning (ERP) software can dramatically improve a company’s ability to maximize performance and productivity. These custom-built software platforms can be tailored to suit a company’s every need in terms of functionality, appearance and security level. But now, with mobile technology playing a more prominent role in the everyday business world, an increasing number…

How Are Companies Using Augmented Reality in Retail?

In the retail world, companies that don’t keep up with the newest technologies and trends may end up losing a large chunk of their clientele. Like how ecommerce revolutionized the way consumers shop, augmented reality (AR) is a rising force in the retail industry, adding another layer of personalization to shopping. The technology is quickly…

Machine Learning in Healthcare: How is This Technology Transforming Patient Care?

Machine learning has the potential to transform the healthcare industry, which routinely deals with large volumes of data, probabilities and real-time data streams from wearable sensors, along with other monitors and equipment. This technology can help us process and make sense of the data, which may then be used to improve patient care in significant…

What Makes an Enterprise Mobile Development Strategy Unique?

An enterprise mobile development strategy is unique in a number of ways, from the mindset of the typical user to the devices that are utilized in conjunction with the application and the functionalities that are required. It’s vital that your mobile developer has a firm understanding of how and why an enterprise mobile strategy differs…

How Are Companies Using Augmented Reality in Real Estate?

Augmented reality (AR) is finding many clever uses in real estate, where this technology is merging the real world with the imagined in a way that shows prospective buyers precisely what’s possible for a property. This has transformed the industry significantly, as real estate agents are doing everything from depicting the furnishing and decorating possibilities…

The Role of Predictive Analytics in Healthcare and Insurance

Predictive analytics (PA) is transforming virtually every industry, from sports and banking to healthcare. This technology is essential in advancing the healthcare industry, as it offers a full-fledged idea of what a patient’s medical history looks like and compares it to data from patients with similar histories. The biggest benefit of integrating predictive analytics into…

Mobile App Pricing Tiers: How Much Does it Cost to Develop an App?

Building a new mobile app can be a complex and time-consuming process, and it’s not uncommon to find that the development cost is higher than you expected. In fact, this sticker shock is quite common, as many people have no idea what to expect in terms of development cost, as well as what accounts for…

AI and Machine Learning in Blockchain: How Are Developers Leveraging this Technology?

Artificial intelligence (AI) and machine learning have emerged as two technologies that could dramatically affect blockchain and all the people, organizations and companies that use this technology. But blockchain is essentially a distributed ledger which is known for its reliability and simplicity, so how does machine learning and AI improve this already-innovative technology? Well, to…

The Big Picture: 3 Things to Consider Before Starting a Mobile App Development Project

Getting started with a mobile app development project can be stressful and time-consuming, particularly if you’re unsure what to expect. As such, proper planning is key to ensuring your developer has all the information and insight they need to craft an incredible application that meets your needs and surpasses your expectations. So, what points will…

What Do Machine Learning and AI Teach Us About Human Behavior?

A surprising number of apps are starting to use machine learning and artificial intelligence (AI) technology to do everything from predicting purchase behaviors to adjusting a home’s thermostat to the resident’s ideal temperature for a particular time of day. But what else can this technology do? Well, machine learning and AI can combine to transform…

Predictive Analytics vs. Big Data: How Do These Technologies Differ?

Predictive analytics and big data are two forms of cutting-edge technology that are commonly integrated into apps and software, but many individuals are confused when it comes to how these two technologies compare. In fact, many are unsure which data-handling technology is best for their development project, which can make hiring the right developer a…

Augmented Reality in Construction: How Companies Are Creating Apps in the Building Niche

Augmented reality (AR) is quickly growing and being adopted in ways that aid companies in improving the consumer experience, reducing overhead costs and increasing their ROI. The construction industry is the latest one to add the technology to its fold, as AR is helping solve many challenges that architectural firms and designers face in the…

4 Ways Machine Learning Can Improve Marketing Campaigns

Businesses of all sizes know that the key to successfully selling a product or service is how you market it, who you market it to and when you do so. Machine learning and predictive analytics (PA) play an important role in marketing campaigns by using clusters of data to determine factors regarding consumer behavior. Machine…

3 Clever Uses of Augmented Reality for Business

Augmented reality (AR) is rapidly growing in popularity, as more and more developers launch applications equipped with AR capabilities. These apps are thrusting this cutting-edge technology into the mainstream. It’s a high-tech movement that gained traction with the Pokemon GO app. Since then, we’ve seen a consistent stream of new apps that utilize this technology.…

4 Ways Companies are Using Mobile Apps to Improve Contracted Labor

The world of contracted labor requires a great deal of bookkeeping and accounting in order to ensure clients’ payments and paychecks are in order. Without the right tools, it can be difficult, time-consuming and costly to manage all your documents and keep them organized for the taxman. Thankfully, there’s been a recent surge in apps…

7T and Rebel Athletic Announce Release of Body Scanning Mobile App

Dallas Companies Partner to Solve Common Clothing Sales Problem with Release of Augmented Reality Body Measurement App DALLAS, TX — 7T and couture athletic clothier Rebel Athletic announce the release of Fit Freedom, an augmented reality (AR) body measurement application for retail clothing sales. The product is a joint development effort between the companies and…

3 Ways a Hybrid App Can Improve Your Business’ Mobile Strategy

Hybrid apps tend to get less attention than their native counterparts, but this app family has come a long way since its inception. Many companies have overlooked hybrid apps in the past, not realizing that today’s hybrid application can provide the same or greater level of functionality as your average native or web-based app. So,…

Predictive Analytics for Healthcare: How PA Technology is Used in the Health Sector

We live in an increasingly digitized world where developers are using data to help companies gain valuable insights regarding their business. This information can be leveraged to determine flaws in an organization’s structure and operations, churning out smart solutions that reduce costs and increase revenue. This is especially true in the healthcare industry, where predictive…

How To Improve Your Mobile Strategy

In today’s tech-centric world, a solid mobile strategy is critical to your company’s success. This is especially true for businesses that stand to see a major benefit from mobile apps and mobile-based engagements, including retailers and companies with consumer-facing apps. But as with everything in the tech world, the mobile sphere is constantly evolving. As…

CRM Mobile App Benefits: Building a Customer Relationship Management Portal

Often, a customer relationship management (CRM) portal is a tool that is largely undervalued until you actually obtain one and realize the significant time and money savings. A CRM gives you the power to interact with customers and address their concerns and questions with ease, resulting in increased customer satisfaction, greater customer loyalty and ultimately,…

Predictive Analytics in the Travel Industry: How Airlines and Hotels Leverage PA

The travel industry is one of the most technologically advanced markets in the world, adopting big data and predictive analytics (PA) when the tech was still in its early days. The highly competitive nature of the industry has prompted airlines and hotels to develop apps that leverage this cutting-edge technology in order to satisfy and…

5 Things to Know Before Creating an Enterprise Level Mobile Strategy

We live in a time where mobile devices are king, and companies are capitalizing on this by developing mobile apps that fit within a company’s business model. A Comscore survey discovered that at least 1.8 billion people around the world have mobile phones, surpassing the number of desktop computers. Plus, research from RCR Wireless projects…

Augmented Reality for Retail: How Are Companies Using AR in Mobile Apps?

Augmented reality (AR) technology entered the mainstream with the release of the now-iconic Pokemon GO app. But today, game developers aren’t the only ones using augmented reality to create clever mobile apps. The retail industry is one business sector that has found tremendous success with augmented reality apps, which serve to boost sales and improve…

3 Ways a Mobile App Can Empower Your Company’s Sales Team

The right mobile app can go a long way toward empowering your company’s sales team, providing a user-friendly platform that allows team members to work as a cohesive group, while allowing for easy sales processing and information sharing. A well-developed application can also equip salespeople with key data and sales materials. So, how can you…

Failure to Launch: Recovering From a Failed Mobile Strategy

When beginning a mobile app development project, it’s difficult to consider the possibility of failure. But the reality is some mobile apps will not succeed as you had hoped or expected. Failure can take many forms, from an enterprise mobile app that’s less efficient than the prior system to a consumer-facing app that just never…

Internet of Things Applications: How IoT is Revolutionizing Industries

There is no denying that Internet of Things (IoT) devices are having a major impact in the home, with smart devices such as Nest and Echo offering users an interconnected network of devices that interact with each other. The technology is also popular in the manufacturing world, providing a variety of ways to streamline the…

Augmented Reality in the Home: Emerging Technologies and Gadgets

The home improvement sphere is benefiting greatly from the latest technological advancements, helping experts in the field perform their job with more accuracy and less hassle. Plus, homeowners and renters can play a bigger role when deciding how to improve their residences, as augmented reality (AR) in the home helps users visualize new possibilities for…

Mobile App Security Features: The Essentials

A large portion of our professional lives revolve around mobile devices, which are now equipped with functionalities that allow us to work on-the-go. When dealing with business on a mobile phone, it’s normal that sensitive information will be passed from device to device. As such, mobile app security features are one of the most important…

How Can Mobile Apps Play Into Your Digital Transformation Strategy?

The average person spends approximately 90 minutes a day using their smartphone device—that’s 23 days a year and nearly 4 years over the span of an average lifetime. This data was uncovered in a 2015 study, so it’s fair to surmise that 2018’s figures are even higher. But you probably don’t need a study to…

NextUp & Fit Freedom Launch Party

On Friday, June 15th, 2018, 7T welcomed the teams from Rebel Athletic and NextUp Performance to celebrate the launch of their mobile applications with a launch party. Rebel’s App, Fit Freedom, has been highlighted continually by media organizations since its release in early June. We can’t wait to see the buzz NextUp generates, as it…

What Makes AR Mobile App Development Unique?

Augmented reality (AR) is one of the hottest trends in the tech world these days, but it’s more than a buzzword; AR has the potential to offer billion of dollars in value to companies around the world. In fact, Digi-Capital’s latest Augmented/Virtual Reality Report predicts that the augmented reality and virtual reality market could be…

Business Mobile App Development: The Most Common Mistakes

When creating a business mobile app development strategy, your team needs to do some research before embarking on a project. After all, there’s a lot that goes into creating a successful application that offers business solutions for the market you’re targeting. In order to ensure a smooth development process, it’s critical to avoid some common…

Digital Transformation: Creating a Competitive Advantage

Every business must eventually update their technology to keep pace with the competition. If they don’t, they will lose part of their market share in the industry, cutting into their revenue stream, ROI, talent pool, creativity and reputation. In order to gain a competitive edge, a company often must undergo a digital transformation. The idea…

Augmented Reality Applications in Marketing

Augmented reality (AR) is becoming an integral part of the marketing sphere, although companies are only beginning to scratch the surface of this technology’s potential. With AR, businesses are discovering new revenue opportunities by creating interactive content that motivates users to buy a product or service. Many companies have developed apps with AR technology in…

Mobile UI Design Trends: Creative Ideas for Apps

Mobile user interface (UI) design trends are constantly changing as what consumers seek from their app experience shifts every year, if not more frequently. In recent years, app developers have moved towards creating new design features that appeal to a millennial audience in ways that are both visually appealing and practical. Colors are becoming more…

7T Named a Finalist in the 18th Annual Tech Titans Awards

Tech Titans Announces Emerging Company Innovation Award Finalists Leading Up To Award Gala DALLAS, TX — The Dallas Business Journal announced today that Tech Titans, the largest technology trade association in Texas, has selected 7T as a finalist in the Emerging Company Innovation category for the 18th Annual Tech Titans Awards. The Emerging Company Innovation…

5 Ways to Leverage User Feedback to Improve Mobile Apps

Unearthing user feedback in your mobile app can be a tricky endeavor, but it goes a long way towards optimizing your application. The feedback stage is critical, as gathering responses from users enables you to fix any problems both during the app’s beta testing phase and after public release. Collecting feedback is particularly important if…

4 Augmented Reality Applications in Manufacturing

The beauty of technology in the 21st century is its ability to reduce much of the planning and manual work necessary to complete professional tasks requiring foresight and on-the-fly adjustments. For instance, augmented reality (AR) is playing an increasingly important role in manufacturing, as it allows architects, engineers, manufacturing plant staff and logistical experts to…

How to Use App Ratings and Reviews to Your Advantage

App ratings and reviews help identify what’s working and what isn’t, from an app’s user interface design to bugs in the software. Every developer starts out by creating the best possible product they can with the hopes of getting high app ratings and reviews early on in order to attract future business. By gathering feedback…

What is the Typical Mobile App UI Design Process?

The mobile app user interface (UI) design process is no picnic, as it requires plenty of planning and zeroing in on your company’s goals. It’s worth the effort, though, as your mobile UI ultimately defines how your app will represent your company and the impression it will make on users. A solid mobile strategy is…

Android vs iOS Development: How Do I Choose the Right Platform?

One of the ongoing questions in the app development world is whether it’s better to develop an app for Android or iOS. Both have their advantages and disadvantages, so it’s wise to carefully consider your specific situation.   Many choose Android because it’s highly accessible to markets all around the world, more cost-effective in terms…

Uses for Blockchain in Healthcare: How to Integrate This Technology in Your Mobile App

One of the most exciting technological advances of the last decade is blockchain, which offers a more secure platform for transferring data. Blockchain is essentially a decentralized peer-to-peer platform that effectively reduces the chances of a server being hacked. Blockchain is effective because it eliminates the need for a middleman when distributing data. Instead, it…

Mobile App Affiliate Marketing: How Marketers are Leveraging Mobile Technology

One of the most successful advertising techniques in the mobile app world is affiliate marketing, which compensates affiliates for advertising a company’s products and services. Businesses have been using this form of marketing to get more clicks and app downloads, and affiliates are happy to comply since they earn some extra money in the process.…

Can You Run a Business From Your Phone? Your Competitors Are Doing It

If you’ve received an email sent from my iPhone, you may have noticed my mobile signature, which includes the phrase “Sent from my pocket Super Computer.” If you’ve ever been in my office, you may have noticed there’s not a single piece of paper around, except for a few 3×5” note cards (which are only…

Augmented Reality Apps for Tourism

Imagine taking a lengthy backpacking trip through Europe with an interactive map of all the cathedrals, museums, castles and other landmarks, complete with information on the cultural significance of each location—all at your fingertips. Augmented reality (AR) tourism has made this a reality. The technology adds digital layers of data to real-world images viewed via…

Mobile App Development Questions: 5 Things You’ve Always Wondered

Many facets go into the app development process from the moment you start brainstorming all the way through the app’s release. At the end of the day, app development is about creating an app that makes life as easy as possible for users, coupled with a strong troubleshooting plan and a profitable business model. This…

Artificial Intelligence in Education: The Benefits of AI Apps

The classroom has long been considered a human endeavor that relies on the knowledge and wisdom of trained professionals, but technology is quickly becoming a more integral part of academics. One of the most recent technologies to enter the academic sphere is artificial intelligence (AI), and you can expect this trend to continue over the…

How an Internal Business Mobile App Can Boost Your Company’s Culture and Efficiency

Most companies understand a value of a B2C app designed to engage customers, increase brand awareness and offer a simplified platform for selling products and services. However, developing an internal business mobile app can be just as important to the success of a business, as enterprise applications improve a company’s culture and efficiency from top…

How Can I Ensure Hybrid Mobile App Security?

Hybrid mobile app security is a concern for many developers, as these apps may require extra work to protect them. However, the effort is well worth it. After all, hybrid apps are more beneficial to a company’s bottom line because they help businesses cast a wider net, allowing both Android and iOS users to enjoy…

Custom Software Development Benefits: How Can It Help Your Company?

There are plenty of readily available applications and software out there to meet the business needs of companies across virtually every industry. However, software that can be accessed by the masses only considers some of the basics of what a particular industry needs. As such, it may not fit your business’ unique needs.  However, there’s…

Augmented Reality UX Design: Best Practices for AR Apps

These days, augmented reality (AR) is everywhere. AR offers consumers and professionals new ways of connecting and experiencing the world, as well as providing business solutions in a variety of industries. AR works by of overlaying digital content on top of the real world environment by way of a mobile device. For example, retail businesses…

Digital Transformation: Bringing People, Data and Devices Together

The main goal of every company is to satisfy consumers and increase its bottom line through innovation. As such, many businesses are undergoing a digital transformation—a large-scale revolution within a company towards a modern and digitized system. 7T President Shane Long defines digital transformation this way: “digital transformation is bringing together people, data, and the…

How Augmented Reality and IoT Work Together in Mobile Apps

Augmented reality (AR) is all the rage lately, offering professionals and consumers innovative business solutions they can access via their smart devices. The technology churns out digitally-overlayed content such as images and words over the real world in order to create an interactive experience between the user and their surroundings. Originally, AR was intended to…

Best CRM Mobile App Features: What Should You Include?

Customer relationship management (CRM) is a term that’s used frequently in the tech world, and it’s a very important one. A well-built CRM mobile app will mobilize your sales team, improve internal collaboration and help your company close more business. One of the toughest tasks for app developers and marketing teams is determining what CRM…

Can Predictive Analytics Minify Flu Season?

Often, the first alert a school gets that flu season has arrived is in the nurse’s office. A steady stream of students shows up with the common refrain “I feel ache-y” and out comes the thermometer. By this time, the virus has already had its chance to spread to every child-height surface in the classrooms,…

System Integration Strategies: How to Ensure the Process is Successful

Developing a solid system integration strategy is a key part of increasing the efficiency of your company’s operations and the productivity of your workers. The definition of system integration often refers to the process of linking up several separate components so you can accurately monitor and control all company operations from one spot. Without well-developed…

Blockchain for Real Estate: How are Companies Using This Technology?

Blockchain has quickly become one of the most prevalent new technologies. The technology offers decentralized, digital ledgers that use cryptography to transmit data. Blockchain is the backbone of cryptocurrency, paving the way for monetary transactions that are difficult to track or intercept. The business world is beginning to accept that blockchain is here to stay,…

Digital Transformation Best Practices: Tips for Success

Many businesses believe it’s impossible to survive and thrive in the modern era without undergoing a digital transformation. The process requires companies to update their business solutions and infrastructure from top to bottom with digital technologies. Doing so provides higher operational efficiency, decreased spending and more agile solutions. Advance2000 projects that enterprises have two years…

App Development Checklist: What You Need To Do

The app development process begins with a lot of planning, as a company hiring an app developer needs to have a good idea of what they’re hoping to accomplish. Once you get into the nitty-gritty of development, you will need to consider many elements, such as whether you’re planning on developing for one platform or…

4 Ways Predictive Analytics Improve Real Estate Investing

The big American dream: Owning your home, financial success and wealth building – all in that order. For many Americans, their biggest investment will be the home they buy. This means that a successful investment in real estate for a home, rental property or land can be a future pot of gold. With Big Data…

3 Ways Predictive Analytics Is Transforming the Hospitality Industry

When you think about the travel and hospitality industry, what often comes to mind are personalized experiences and breathtaking locations. It takes a lot of planning and research to make these experiences happen. Wouldn’t it be easier to have intelligently interpreted data help? Because the hotel and hospitality industry interacts with millions of customers each…

Tech Throwdown: Comparing Apple ARKit vs. Google ARCore

Augmented reality (AR) has been steadily growing in popularity since the release of Pokemon GO launched this technology into mainstream consciousness. However, AR has more practical uses as well, from allowing consumers to see what a piece of furniture would look like in their home to streamlining manufacturing processes to establishing virtual dressing rooms. The…

5 Ways Predictive Analytics is Improving the Apparel Retail Industry

Traditionally, the apparel retail industry has consisted of customers going into stores, trying on clothing, and then deciding whether or not to buy. However, now that people frequently buy apparel online, businesses are leveraging the power of predictive analytics (PA) to improve their customer conversion rates and reduce returns. Machine learning, predictive modeling and data…

3 Ways Predictive Analytics is Changing Oncology

Big data, bioinformatics, predictive analytics or genomic medicine are all buzzwords that get tossed around often. It is true that more data is generated every day than we can possibly assimilate, but predictive analysis is what helps us to use this data appropriately. It, in fact, is no stranger to health care and has been…

3 Benefits of Predictive Analytics for Car Insurance Companies

James and his friends at college love traveling. They travel at least once a year, and they love fast cars. Predictive analysis can tell us they would be interested in car insurance of about $700 a year and that they respond better to instant messaging. If you have never heard of James before, this process…

Mobile App Color Schemes: What You Need to Know

The app design process requires both technical expertise and creativity. Naturally, functionality is the most important part of the app design, but you can still highlight key features by using certain colors to represent different actions or to draw attention to important buttons. In this way, the color scheme you select for your user interface…

How to Find System Integration Services

Selecting a system integration services provider is an important decision, as you will want to work with a company that can deliver the highest quality work possible. System integration refers to the process of unifying digital components into a single system, updating outdated legacy systems and transferring systems to the cloud. System integration providers offer…

How Financial Institutions Use Predictive Analytics to Detect Credit Card Fraud

Despite the introduction of more secure chip technology, credit card fraud is still one of the biggest concerns of banks and credit card companies. After all, fraudsters continually change their tactics to get around any security measures that are put in place. A recent Nilson report projects that global total loss due to credit card…

What is the Enterprise Software Development Process Like?

What is enterprise software? Such an application or platform should contain functionalities that enhance the lives of the company’s employees and solve problems across the organization. The enterprise software development process is complex because the developer must understand an enterprise’s needs from top to bottom. The software may have tools to improve the role of…

4 Ways Predictive Analytics Make Customer Service More Efficient

Have you ever gotten caught up on Facebook clicking one after another on the videos and articles it throws up on your page? Or possibly on Amazon where you end up buying something you didn’t even know you needed 10 minutes ago? Many online sites are using predictive analysis to target and retain customers by…

Machine Learning in Finance: 4 Ways Companies are Reaping the Benefits of ML

Machine learning (ML) is one of the most powerful tools in today’s professional world. The technology consists of algorithms that allow devices to learn patterns and trends from large datasets. Then, a company can leverage an ML mobile app that uses this data to develop valuable business insights. Recently, the finance industry has been benefiting…

Predictive Analytics: Reducing the Cost of Supply Chain and Inventory Management

With supply chains becoming larger and more complex, it is becoming more difficult to improve service through a reduced order-cycle time while enhancing inventory availability and reducing operating costs at the same time. Big data is revolutionizing the optimization of supply chain and inventory management by improving visibility. It is telling a compelling story that…

4 Ways to Reduce Healthcare Costs with Predictive Analytics

In 2019, the national per capita healthcare expenditure in the U.S. was recorded to be about $11,582. This number has been steadily growing over the years. What’s most alarming about this figure is that it’s double what other ‘rich’ countries are spending per person. Surprisingly, this high expenditure does not come with better health outcomes and…

Custom Software Development for Healthcare: What are the Benefits?

Hundreds of hospitals and other healthcare organizations have started to realize the benefits of custom software development. After all, generic healthcare software is incapable of handling the demands of a modern organization, and they create operational inefficiencies that slow companies down. With custom software development, though, healthcare organizations can implement solutions that are tailored to…

Combating Prescription Drug Overdose with Predictive Analytics

Over the last two decades, the U.S. has been plagued with high rates of prescription drug overdose. About 142 American citizens die every day from drug overdoses, many of which are caused by prescription medications obtained legally. Additionally, the number of opioids prescribed as of 2015 is three times as high as the number of…

Artificial Intelligence Applications in Healthcare

Artificial intelligence (AI) provides actionable solutions to common problems in various industries. It is especially useful in the world of healthcare, as AI is helping to solve a number of roadblocks that the industry has been facing for decades. AI is furthering the goal of more accurately diagnosing patients, providing treatment options with higher success…

Data Visualization: Beyond the Spreadsheet With Big Data

Whether you love or hate spreadsheets, we all need them. Spreadsheets have revolutionized data since the 1980s when they were the “new kid on the block.” Every accountant swears by them and business analysts spend hours trying to make sense of the rows and rows of numbers. But, for the human mind, a picture is…

4 Benefits of Natural Language Processing for Enterprise Mobile Apps

Natural language processing (NLP) is one of the most exciting technologies available today.  The technology can parse human language in order to identify patterns or extract the most important data from messages or emails. Developers are implementing NLP technology into enterprise mobile applications to boost productivity, find social sentiment trends in social media sites and…

5 Ways Predictive Analytics Improves E-Commerce Sales

Amazon seems to read our minds, often predicting what we want even before we even know it.  Predicting customers’ orders is vital to increasing sales while reducing inventory and supply chain costs. Simply put, that is what predictive analysis for e-commerce is all about. Can you risk being wrong-footed when others in the industry are…

3 Reasons Your Business Needs Predictive Modeling

According to a whitepaper published by IDC and IBM, the return on investment (ROI) of business analytics solutions that incorporate predictive analytics is about 250%. This statistic illustrates why more businesses are turning toward predictive analytics to stay ahead of their competitors. Technology adoption, after all, is everywhere and in every sphere of operation. More…

How React is Revolutionizing Mobile Apps

It’s a common dilemma: Do you develop a native app that will only work on one platform or a hybrid app that plays well with multiple platforms and devices? While a hybrid app reaches more users in one fell swoop, in the past, the performance and user experience could be lacking. Hybrid apps used to…

3 Reasons Why Data Visualization is Critical for Business Decision Making

Have you ever wondered why traffic signals are based on color rather than text? We see the green walk sign or the red stop light and they immediately get us to react. With vision being our dominant sense, humans are wired to consume and understand visual information. Over the years, it has been noted that…

3 Ways Predictive Analytics Can Combat the Retail Apocalypse

The world of retail is changing, with heavyweights such as Macy’s, Sears and Kmart shutting down many stores. So, how can retail businesses adapt in order to stay relevant? One strategy is to leverage predictive analytics (PA). Predictive analytics consists of algorithms that use machine learning to amass data, learn patterns from that data and…

Mobile Apps for Real Estate and Multi-Family Housing

Mobile apps for real estate and multi-family housing offer property owners more direct ways of conducting business. These apps allow tenants to pay rent through the app, request maintenance, get in touch with the landowner, and ask questions. Plus, such an app can record transactions, offer receipts, send warnings for late payments and more. If…

How to Use Predictive Modeling for Revenue Forecasting

Sales forecasting is one of the biggest challenges every business leader has to deal with. Month after month, sales teams come up with revenue forecasts that management teams have to accept while knowing there is at the most a 46% accuracy of meeting targets. This is a forecast that is less accurate than flipping a…

The Top Uses for Augmented Reality in Education

The education industry has already started using augmented reality (AR) in the classroom. Mobile apps that use AR are helping create a more three-dimensional experience for students and lecturers. Augmented reality is a technology used in mobile apps to reveal digitally-overlaid content on top of the real world. Students of all ages can benefit from…

Mobile Apps for Hotels and Short-Term Rentals: IoT and Beyond

Businesses have been developing mobile apps for hotels and short-term rentals in an effort to succeed in the ever-changing hospitality industry. Technology plays a large role in the hospitality industry thanks to its ability to improve the guest experience through added convenience and comfort. A study from Statista and Deloitte discovered that travel and tourism…

What Data Sources Are Required for Predictive Analytics?

Every business uses data to drive their business decisions. So, why the need for predictive analytics if you are already using data? Comparing data with and without predictive analytics is like comparing a domestic cat to a Bengal Tiger–there is a vast difference. A business might have a good idea of their customers and the…

Making the Most of Cloud Data Integration: Best Practices

Cloud data integration is a key part of any company’s digital transformation. It helps business operations run smoother and faster and lets them handle larger server loads. Data integration in the cloud also increases server and data security, scalability, and operational flexibility. In fact, LogicMonitor looked at the current state of the cloud and found…

Predictive Analytics Tools That Improve Cancer Treatment

Businesses in all industries are leveraging predictive analytics (PA) to make better decisions. The healthcare industry, in particular, has made great strides thanks to PA. The technology is helping healthcare professionals predict diseases ahead of time while providing doctors with data on the most effective treatment options. Healthcare organizations are investing in predictive analytics to…

Internet of Things Future Trends: How Will IoT Evolve?

The Internet of Things (IoT) space is currently one of the most exciting segments in the tech world. The technology is evolving rapidly, connecting mobile, home and business devices with each other. In fact, the global IoT market is expected to reach nearly $250 billion by the end of 2018 and more than $457 billion…

Artificial Intelligence in Education: The Benefits of AI

Class is back in session, and there’s an exciting new kid in the world of academia: artificial intelligence (AI). The technology is changing the way lecturers teach and students learn by enhancing the role of mobile applications in the classroom and creating a more personalized educational experience. AI will never replace teachers, but the technology…

5 Ways 5G Connection Speeds are Going to Change the World as We Know It

Soon, we’ll live in a world where our personal devices are equipped with rapid 5G connection speeds. The technology marks the fifth generation of wireless internet technology and is slated to offer network speeds of more than 1Gbps. With 5G connection, we’ll be able to watch YouTube videos in full HD, engage in truly immersive…

Natural Language Processing is Changing the Way We Navigate Apps

Natural language processing (NLP) technology has evolved rapidly over the last decade, creating a bridge between humans and computers. NLP combines artificial intelligence and smart algorithms capable of understanding human language. The technology is becoming more nuanced, as it can now understand a variety of accents and dialects. Natural Language Processing (NLP) Removes More Limitations…

The Only Screen That Matters is the Small One: Mobile Trends 2019-2020

The mobile space is growing at a rapid rate, and 2019 will be no different. The upcoming year will see mobile play an even larger role in the tech industry, with global mobile ad spending slated to increase from $135.6 million to $160.2 million from 2018 to 2019, according to Statista. It’s clear that the…

How Does the Custom Software Development Process Work?

Custom software development can play an integral role in the success of a company’s mobile strategy. While generic software may work well enough, it can never meet your company’s precise, unique needs the way that a custom developed piece of software can. You can work directly with your developer to find solutions to common issues…

Do I Need to Hire Data Scientists to Implement PA?

A data lake can prove to be an essential component of your company’s data management strategy. As a secure, well-organized data storage repository, data lakes will collect and store your company’s information for years to come. But many business leaders are unfamiliar with the data lake creation steps and process, which makes them uncertain of what to expect.

4 Ways Machine Learning Influences UI Design

Machine learning (ML) is one of the most important technologies of the last decade, and it shows no signs of slowing down. This technology can gather vast amounts of data and then identify patterns in that data, thereby providing valuable insights for businesses. ML also plays a key role in the design of user interfaces…

Undergoing a Digital Transformation in Retail

Every company needs to periodically update its processes to keep up with the latest trends and technologies. This process is known as a digital transformation, and it’s particularly important for retail companies. After all, the retail industry is currently facing a crisis, pushing companies to try new tactics. The global e-commerce industry is slated to…

How Predictive Analytics and Machine Learning Neutralize Human Bias

We all have preconceived notions based on our life experiences, which can sometimes create a flawed sense of intuition. Such human bias can negatively impact our decisions, especially in professional settings such as a college admissions office or a job recruitment company. Now, data scientists are looking to machine learning (ML) to help neutralize human…

The Best Artificial Intelligence Apps for Business

The workplace is becoming increasingly more sophisticated thanks to mobile apps that employ technologies such as artificial intelligence (AI). With AI, machines perform complex human tasks, often in a fraction of the time it requires humans to do so and with higher accuracy. While AI will never replace humans–because life experience and intuition are indispensable…

Machine Learning Trends 2019-2020

Artificial Intelligence, and Machine Learning, in‌ ‌particular, are growing areas of research and investment. As these buzzwords become more and more common, so has the adoption of this technology. At its current growth rate, Machine Learning is on track to be worth around $9 billion globally by 2023. People are beginning to take notice of…

CRM Mobile App Design: Top 3 Tips for Creating a Strong UX

Businesses that work with many clients need a strong customer relationship management (CRM) strategy in order to survive and thrive. A successful CRM mobile app design can work wonders, helping companies to add new revenue streams, earn higher profits and improve customer conversion and retention rates. A CRM mobile app is an excellent way to…

How Natural Language Processing Is Used For Targeted Advertising

Imagine you are chatting with a friend over a cup of coffee. You happen upon the topic of “unheard of” places you would like to vacation. One of you mentions the Giant’s Causeway in Northern Ireland. It was just an off-the-cuff remark–you had never searched for it through Google or ever written about it. Surprise!…

Integrated Cloud Solutions: What You Need to Know

Businesses in virtually every industry need to constantly seek leaner and faster solutions in order to succeed. Integrated cloud solutions are at the forefront of the evolution of data and applications, offering benefits such as increased flexibility, better scalability and improved access to information. Because cloud integration breaks down data silos and bolsters connectivity, it’s…

Enterprise Software Development Best Practices You Should Know

Businesses have been spending more on enterprise software development over the last decade. In fact, global enterprise software spending was at $225.51 billion in 2009, and the figure jumped to $405 billion in 2018, according to Statista. And this is for good reason; enterprise software provides a host of benefits to companies, including new revenue…

IoT Applications for Healthcare: How are Companies Using This Technology?

The Internet of Things (IoT) space has expanded rapidly in the last decade. The technology consists of smart devices that link up with one another through mobile applications, providing companies with innovative solutions that were previously unavailable. The healthcare industry is benefitting greatly from advancements in IoT technology that reduce wait times in emergency rooms,…

Retail Augmented Reality: Trends and Outlook

The role of augmented reality (AR) in retail expands with each passing year, suggesting that the technology may soon be necessary for retail businesses to thrive. There are many ways in which augmented reality can help retail businesses, from providing virtual dressing rooms to expanding brand awareness.  A recent report from Retail Perceptions found that…

What is Predictive Analytics Consulting?

Predictive Analytics (PA) is a technology that’s gaining lots of attention, thanks to its ability to deliver stunningly accurate business insights and forecasts. Naturally, all the buzz surrounding Predictive Analytics has many companies wondering how they can use this technology to their advantage. That’s exactly where Predictive Analytics consulting can be useful, as an expert…

The Top 4 Mobile App Development Trends of 2019-2020

We are approaching the end of a decade that has seen the role of mobile applications expand exponentially. Technologies such as augmented reality (AR), virtual reality (VR), blockchain and the cloud have gained prominence throughout the 2010s, laying the groundwork for more connected and automated workplaces moving forward. Leveraging a mobile device is an integral…

How Can Predictive Analytics and Machine Learning Software Give Your Company a Competitive Edge?

How Can Predictive Analytics and Machine Learning Software Give Your Company a Competitive Edge? If your company could benefit from the ability to predict the future, then you could benefit from Predictive Analytics and Machine Learning technology. These technologies hold the power to transform a vast range of industries, from e-commerce and manufacturing operations to…

Improving Pediatric Care with Predictive Analytics and Data Governance

A data lake can prove to be an essential component of your company’s data management strategy. As a secure, well-organized data storage repository, data lakes will collect and store your company’s information for years to come. But many business leaders are unfamiliar with the data lake creation steps and process, which makes them uncertain of what to expect.

2019-2020 Retail Forecast: The Top 5 Tech Trends

The retail industry has been evolving at a rapid pace in recent years thanks to the exponential growth of technological advancements designed to aid retail businesses. There are plenty of exciting new developments in the retail sphere that became more prominent in 2018 and are expected to reach even more companies in 2019. Worldwide retail…

Data Analytics: Applications of Big Data in Sports Medicine

A data lake can prove to be an essential component of your company’s data management strategy. As a secure, well-organized data storage repository, data lakes will collect and store your company’s information for years to come. But many business leaders are unfamiliar with the data lake creation steps and process, which makes them uncertain of what to expect.

How to Use Predictive Analytics Tools for HR

In recent years, human resource teams have begun leveraging predictive analytics (PA) to automate certain tasks while helping employees complete their work at a higher level. From improving recruitment to helping companies overcome bias, predictive analytics tools for HR are playing an integral role in creating more balanced work environments far and wide. Today, we’re…

How Augmented Reality Apps are Transforming Visual Arts

The visual arts world requires creativity, precision and a passion for innovation. While some purists believe that technology should not play a role in art, artists are leveraging technology to approach their work in new ways. One technology that is making waves is augmented reality (AR), which adds digital content to the real world via…

How Much Does Virtual Reality Mobile App Development Cost?

Virtual reality (VR) is one of the hottest technologies in the mobile app development world thanks to its ability to deliver content in an immersive and interactive manner. The virtual reality and augmented reality (AR) industries have been growing at a furious rate, amassing a net worth of $27 billion by 2018. This figure is…

Cloud Hosting for Mobile Apps: What are the Benefits?

While many businesses are still creating apps that store app data within users’ devices, this technique leaves user information vulnerable to data breaches and limits the types of platforms that are compatible with these apps. Fortunately, there’s a better alternative: cloud hosting. Mobile cloud traffic has increased from 81% in 2014 to 90% in 2019,…

How Machine Learning and AI Benefit Healthcare [Infographic]

Machine learning and AI produce impactful benefits for a wide range of industries. We’re excited to see how these technologies revolutionize healthcare by significantly improving diagnostic capabilities, speeding up treatment, reducing infections and hospital re-admissions. Reach out to our team today!

What is a Data Lake?

Data analysts love structure; It comes with the territory. However, that cliché is ready to be flipped on its head. With the digital universe expanding every year, approximately 90% of data is unstructured. So, how do we deal with this? This is where data lakes come in. They allow all data formats to flow in…

The Top 4 Mobile App UX Design Tips

There are many common mobile app user experience (UX) design mistakes that developers make when they focus on maximizing revenue from an impersonal, logical standpoint. An app should feel intuitive for users, helping to connect them with your brand on a more human level.  A strong UX can increase customer satisfaction and loyalty rates, so…

A Mobile App Security Checklist: What You Should Include

In a time when data breaches are affecting businesses from small startups to enterprises, mobile security is more important than ever. In fact, not having the right security measures in place can mean the difference between your mobile app thriving or facing a serious setback. Cybercrime is becoming more sophisticated with each passing day, so…

The Benefits of Adding AI to Your Existing Mobile Platforms

Artificial intelligence (AI) has been one of the most important technologies throughout the 21st century, and it continues to gain prominence today. In fact, a PwC study of 2,500 U.S. consumers found that 72% of business decision-makers see AI as offering a noticeable business advantage. This indicates that industry leaders are recognizing the value of…

How Does a Cloud Integration Platform Work?

Companies are constantly on the hunt for new ways to improve efficiency and increase the flexibility of their systems and operations. Among the most groundbreaking technological developments in the workplace are cloud integration platforms, which allow businesses to host data and applications in a centralized manner. According to Statista, the cloud integration industry is slated…

How Can Blockchain Improve IoT Security?

Most people are familiar with at least one Internet of Things (IoT) device, as the term refers to everything from smartphones to smart home hubs like the Amazon Echo. Statista predicts that the global IoT market will increase from $249.2 billion in 2018 to $457.29 billion in 2020, suggesting that the industry is the healthiest…

How Can You Use Augmented Reality in the Workplace?

Augmented reality (AR) is an exciting, cutting-edge technology that is set to disrupt a range of industries. While AR was originally known mostly for its role in the gaming sphere, its uses are expanding to include the business world. From improving training techniques and increasing workplace safety  to implementing better onboarding practices, here are some…

Why Mobile Apps Are Critical to Business Success [eBook]

As more and more business operations become digital, having a mobile app has become necessary in order for a company to remain competitive. Business mobile apps offer a slew of tempting benefits, including increased visibility, better customer engagement and more consistent revenue generation. Mobile app download growth was projected to hit 205.4 billion in 2018…

Making the Most of IoT: Benefits for Businesses

Internet of Things (IoT) smart devices can be found in many homes across the world. And while these devices have a lot to offer from an entertainment standpoint, the benefits they provide in the business world are perhaps even more impressive. The IoT boom that’s transpired over the 2010s is showing no signs of slowing…

Why You Should Consider a Digital Transformation in Healthcare

Technology has enabled the healthcare industry to make serious headway in recent years. In fact, shifting operations and systems to the digital realm—known as a “digital transformation”—helps medical organizations become more efficient, refine treatment options and cut costs. A digital transformation in healthcare could mean anything from digitizing customer records, moving data and applications to…

There’s a New WiFi Update Coming and This Time You Can Remember Its Name

It’s been quite the journey for WiFi so far. Consumers have now had access to wireless internet service for 20 years and the technology continues to evolve. In fact, with the latest WiFi update, we are moving away from WiFi 802.11ac to make way for WiFi 6. There are now more than 279 million public…

How Does the Agile Mobile Development Process Work?

Businesses everywhere want the most efficient and flexible ways of achieving their software needs. As such, agile mobile development has quickly become the norm for companies looking to optimize their mobile strategy. When a business chooses agile, it develops software on an incremental basis. So, instead of delivering the entirety of the app all at…

Integrating Conversational AI Into Your Business

 Businesses looking to stay ahead of the competition should leverage software that uses smart algorithms to automate certain interactions. Conversational artificial intelligence (AI) is at the forefront of this movement, improving customer experiences with fast personalized responses. Conversational AI is most often associated with chatbots that automate communication with a customer via text. However, conversational…

What are the Advantages of Custom Software Development?

Companies often spend countless hours and large sums of money seeking the right software platform for their needs. And once they find a workable software solution, there’s the issue of integration which can be a very complex and costly process. Ultimately, many businesses end up with a conglomeration of stand-alone software programs in an attempt…

What is the Future of Augmented Reality Apps?

Whether you need a robust piece of desktop software, or a versatile mobile app, the experienced development team at 7T is here to help. Our talented team of app and software developers know what it takes to craft an application that meets all of your needs, while delivering a seamless, user-friendly interface. Our team works…

The 4 Most Important Mobile App Testing Best Practices

Quality assurance (QA) testing is an essential element of the mobile app development process. It is this testing that will refine the app’s user interface (UI) so it delivers a smooth, intuitive experience to the user. UI/UX testing is a key component of the quality assurance process, which involves a comprehensive examination of the mobile…

Creating a Virtual Reality App: What You Need to Know

Creating a virtual reality app is no small feat, as this type of technology can be extremely complex both from a design perspective and from a technical perspective. Of the many types of software and mobile apps, virtual reality tends to be one technology that requires a slightly longer-than-average development time frame. The average cost…

Updating an App for iPadOS – What it Means for Your Business

Apple has announced that a new iPad operating system – aptly named iPadOS – will be launched in the fall of 2019. This means that now is the time for companies to update mobile apps to work on this new and improved iPad OS! In fact, according to a keynote speech at the Worldwide Developers…

The Top 3 Artificial Intelligence Applications in Manufacturing

Machine learning and artificial intelligence (AI) are transforming the manufacturing industry in some pretty dramatic ways, from boosting efficiency, increasing defect detection rates and reducing scrap waste to improving sales forecasts and even giving company leaders the insights they need to revamp business models. Manufacturing can involve some very inefficient processes, which tend to require…

How to Market a Mobile App Successfully: Tips for Marketing Software

Crafting an incredible, user-friendly mobile application or software platform is only the first step of the larger development process. If you don’t market your product successfully, then you risk a scenario where you fail to recoup your investment. In short, it doesn’t matter how fabulous your new digital creation happens to be if nobody knows…

Why You Should Choose Cross-Platform Apps Over Native Apps

At the beginning of the mobile app development process, many clients struggle with the decision of whether to build a cross-platform app or a native app for iOS, Android (or both). But once you’re informed about the realities of modern mobile app platforms, you’ll find that the decision is actually a very easy one because…

Features of iOS 13 / iPadOS: What You Need to Know

Apple has confirmed that iOS 13—now officially called iPadOS—is scheduled for release in the fall of 2019. This long-awaited OS update will be a game-changer, as it’s the first-ever operating system designed specifically for iPad. As such, we can expect to see some rather significant modifications in the iPadOS release, including mouse support, the ability…

Enterprise Software UX Design: What You Need to Know

User experience (UX) is everything in the development world. This factor alone will largely determine the success of a software platform, including ERP software, CRMs and mobile applications. While consumer-facing apps and software bring concerns over UX due to user retention and saleability matters, enterprise software is associated with a very different concern: hard-to-use platforms…

A Guide to Using Natural Language Processing (NLP) for Marketing

With the Natural Language Processing (NLP) global market slated to be worth USD 27.6 Billion by 2026, we can expect to see more and more uses arising for this technology. The marketing sector stands to see some dramatic changes from NLP, as so-called “conversational marketing” becomes an increasingly common buzzword. So how will companies be…

Why Should You Hire a Software Consultant? – The Advantages of Tech Consulting

Is your company’s software working for you or against you? Do you find that your IT department is constantly overwhelmed by requests for help and support? Does your enterprise software require lots of creative workarounds due to poor design or a lack of integration with other platforms and interfaces? The best enterprise software is built…

What is the Software Consulting Process?

Companies invest lots of time, money and effort in an attempt to find the perfect software for their business needs. Often, companies make do with a hobbled-together smattering of software programs that lack full integration and compatibility with each other. The end result can be an inefficient workflow where humans are left to span the…

Tech Consulting Services: The Competitive Advantages for Your Business

Most companies acknowledge the need to stay competitive with the latest technology for fear of becoming outdated. A great product and vision can become quickly obsolesced by innovative companies in the same industry. However, understanding the need for current technology is one thing; implementing that technology in a way that gives your company a competitive…

The Top 3 Benefits of Artificial Intelligence in Banking

As with any new technology, the adoption of Artificial Intelligence in the business world has been welcomed with open arms and met with some hesitation. However, current research and forecasting show large benefits in adopting AI for banking. The integration of AI in the financial sector is predicted to lower costs by 20%, leading to…

The Benefits of Mobile Apps for Business Communication

In the business world, good communication can mean the difference between a productive, profitable enterprise and a struggling venture that falls short of its true potential. But when it comes to enterprise communication and messaging tools, more isn’t always better. You have email, enterprise platform-based messaging systems, voicemail systems, third-party chat platforms like Google Chat,…

Data Lake vs Data Warehouse: What’s the Difference?

Many use the terms “data lake” and “data warehouse” interchangeably, but there are actually some key differences. The distinction is especially important if you’re thinking about hiring a development company to build a custom data lake for your business. Big data storage platforms can bring lots of benefits, but only if you build a platform…

Mobile Cloud Hosting: Pros and Cons to Consider

An increasing number of companies are ditching their traditional databases and servers in favor of the cloud. This is especially true when it comes to mobile cloud hosting. Pros and cons exist for just about every hosting solution, but this is one area where the advantages far outweigh the potential disadvantages. The many benefits are…

How Companies Are Using SalesForce

SalesForce has evolved dramatically in recent years. This cloud-based customer relationship management (CRM) platform serves as far more than just a marketing tool focused on marketing, sales and customer support. Today, companies use SalesForce as an essential piece of enterprise software that includes traditional CRM tools, combined with additional toolsets, including human resources (HR) features,…

How Often Should You Update an App?: Maintenance Tips

Mobile apps are not a “develop it and leave it” kind of technology. You absolutely must budget for app updates and maintenance. The ever-changing tech world is continually seeing new devices and operating system versions, both of which prompt developers to take action so their application doesn’t cease functioning.  On average, the most popular mainstream…

Predictive Analytics for Business Forecasting: 4 Ways to Reduce Expenses and Overhead

Every business owner knows (and dreads) the time of the month when rent and utility bills are due. Unfortunately, neither your landlord nor the electric company cares whether your business is wildly successful or struggling in the red. Overhead costs are unavoidable and don’t directly contribute to the product you sell. However, these expenses are…

7T Listed on Inc. Magazine’s 37th Annual List of America’s Fastest-Growing Private Companies

7T has been listed on Inc Magazine’s 37th annual list of the nation’s fastest-growing private companies.

Applications of Predictive Analytics in Finance and Accounting

There are few industries where there are more applications of Predictive Analytics than finance and accounting. The ability to predict the future greatly simplifies a company’s financials, especially from a budgeting and planning perspective. This is what makes PA technology incredibly useful. A well-engineered Predictive Analytics engine can identify trends, patterns and trajectories that could…

Direct Sales Team Building Ideas: Using Custom MLM Software and Apps to Boost Sales

Direct sales businesses continue to succeed, largely due to the power of social media and modern technology as a whole. Also known as network marketing or multi-level marketing (MLM), the direct sales business model usually includes a sense of unity among the team members. This group dynamic is actually very useful for driving sales, as…

Rebel Athletic Receives Technology Adopter Award at Annual Tech Titans Awards Gala

7T has been listed on Inc Magazine’s 37th annual list of the nation’s fastest-growing private companies.

What Are the Basic System Integration Project Steps?

At its core, system integration involves assessing a company’s various software assets — including ERP platforms, CRMs, mobile apps — and then creating (or finding) a single software solution that will meet the company’s needs, while driving greater productivity and efficiency. While the nature of a company’s enterprise software platforms can differ dramatically from business…

The Top App Design Principles for a Strong UI/UX

User Interface (UI) design and User Experience (UX) design are important considerations when designing a mobile app or piece of custom software. Once a company determines the type of software that is needed, the focus turns to how that vision will be carried out. UI and UX are important for capturing a user’s attention. Since…