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Business Impact and Technology: ROI Strategies for Optimal Growth [eBook]

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ROI often arises from well-architected technology that produces a positive business impact and long-term company growth. These concepts are inextricably linked, but how do you create a strong ROI when implementing new technology?

The best and most effective ROI strategies are centered around customer satisfaction.

Four Keys Stages of the Customer Lifecycle

  • Awareness
  • Engagement
  • Conversion
  • Retention

In this eBook, 7T breaks down what’s involved in each of these processes and how they are put into practice with a data governance or software development project. Custom software can help your business achieve greater efficiency, increase revenue, and scale to new heights.

Download your free copy to learn how to craft a future-focused, scalable customer acquisition strategy that provides long-term business impact.

Complete the form to download your free eBook!

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Shane Long

As COO and President of 7T, Shane Long brings experience in mobility that pre-dates the term “smartphone” and the release of the first iPhone. His work has helped revolutionize the growth of mobility by bringing to market one of the first graphics processors used in mobile phones, technology that after being acquired by Qualcomm lived well into the 4th generation of smartphones, as well as helped pioneer the first GPS implementations in the segment. With a strong engineering and business background, Shane understands how the rise of mobility and Predictive Analytics is crucial to greater business strategies geared toward attaining competitive advantage, accelerating revenue, and realizing new efficiencies. As the leader of a B2B mobility solutions provider, he partners with business leaders including marketers and product developers to leverage enterprise mobile applications, big data and analytics, and mobile strategy.

Shane earned a B.S. at Texas A&M (whoop!) and studied mathematics as a graduate student at Southern Methodist University.


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