Digital Transformation projects abound, some business leaders may be surprised to learn that only three in ten of these projects are ultimately considered a success in terms of KPIs and ROI. A stunning 70% of Digital Transformation projects fail — a metric that’s especially true with newer, emerging technologies such as artificial intelligence (AI). But this doesn’t need to be the case, especially if you work with an experienced Digital Transformation development company that can guide you through the process in a way that maximizes your chances of success and a healthy ROI.
Business use cases are one key to a successful Digital Transformation project. But what is a business case? And how can a Digital Transformation use case maximize ROI and the overall success level for a project?
What is a Business Use Case?
Business use cases are examples — case studies of sorts — that illustrate how an organization developed and deployed a particular technology. The best use cases typically include the following components.
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- The Problem – The case study will begin with an outline of the challenge or problem that served as the impetus for the Digital Transformation project. The most successful development projects take a problem → solution approach.
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- The Solution – The use case ought to include an overview of what technologies were considered, with information on why a particular solution was selected as the “solution” to the aforementioned problem or challenge.
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- The Development and Deployment – A well-written business use case will include a summary of what occurred during the development and deployment phases of the Digital Transformation project. This section should include information on any special accommodations or challenges that were encountered along the way, ultimately providing readers with a sense of what they can expect if they opt to pursue a similar solution.
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- The Outcome – The best Digital Transformation use cases will offer insights into KPIs, ROI and the overall outcome for the development project. The most useful business cases will include “lessons learned,” with an examination of areas where there could have been improvements.
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How to Use Digital Transformation Business Cases to Maximize ROI
At its most basic level, a Digital Transformation business case can help an organization to maximize its ROI by providing data-backed insights into how other companies are using specific technologies to maximize productivity, efficiency and profitability.
Business use cases are extremely helpful for newer and emerging technologies, maximizing an organization’s chances of seeing success and a robust ROI. It’s not uncommon for a business leader to say, “I know I want to use AI, but I’m not certain on the best way to implement artificial intelligence.” This commonly arises when you have new, novel implementations of a technology like AI.
While business use cases illustrate how companies are using AI and other Digital Transformations to their advantage, they can also offer insights into how not to use a particular technology. This information can be just as useful to an organization as they work to refine their Digital Transformation development strategy.
Generating a Strong ROI With Digital Transformation Business Cases
At 7T, we have a variety of Digital Transformation business cases available to prospective clients, with information and insights into how each project generated a strong ROI and brought other significant benefits to the client. The business use cases that comprise our client successes not only instill a sense of confidence, but they also provide examples of how different technologies can be utilized to an organization’s advantage. This is especially true for newer, more novel tech such as AI where a business leader may know that they want to leverage AI, but they’re unsure of exactly how to put it to work for their organization.
The Digital Transformation development team here at 7T is guided by the approach of “Digital Transformation Driven by Business Strategy.” As such, the 7T development team works with company leaders who are seeking to solve problems and drive ROI through Digital Transformation and innovative business solutions such as multimodal machine learning-powered AI implementations.
7T has offices in Dallas, Houston and Austin, but our clientele spans the globe. If you’re ready to learn more about AI development solutions, contact 7T today.