![How Augmented Reality Apps Are Transforming Business [Whitepaper]](https://7t.co/wp-content/uploads/2017/08/augmented-reality-mobile-apps-1-900x466.webp "How Augmented Reality Apps Are Transforming Business [Whitepaper]")
Today, augmented reality (AR) is becoming increasingly commonplace, as more companies leverage this technology. Augmented reality is a cousin of virtual reality (VR), but AR blends digital elements with real life, whereas virtual reality creates a completely digital world. Virtual and augmented reality are not new concepts, as game developers and creatives have been using…
What’s in a mobile app name? Well, your app’s name will have a major impact on how users perceive your brand. Imagine if Twitter had been dubbed “ChatWorld.” The entire brand image would be different and, arguably, less appealing. While dreaming up the perfect app name is essential for consumer-facing B2C apps, even B2B and…
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