Regional and nationwide restaurant chains may have the resources to develop mobile apps that can help enhance their brand, engage with customers, and of course, grow revenue. The Starbucks app, for example, now accounts for 24% of the company’s revenue, amounting to more than three billion dollars each year. This app gives the coffee purveyor chain a…
The mobile market is booming and the influx of competition makes it tough to launch truly successful apps in the main marketplaces. Emerging technology, new phone features, the IoT and cognitive computing are discussed frequently in the context of mobile app development, which makes keeping up with the latest trends seem impossible. Even though the rapid evolution of…
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