User Experience (UX) Design, Strategy & Testing

How a Loyalty App Can Turn Customers into Advocates

January 17, 2017

You’ve probably used a loyalty app at some point, whether it was to buy coffee at Starbucks without digging for your wallet, submitting a prescription refill at CVS or...

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3 Key Considerations for Developing Successful Apps

November 21, 2016

The mobile market is booming and the influx of competition makes it tough to launch truly successful apps in the main marketplaces. Emerging technology, new phone features, the...

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Mobile Technology: 2016 and Beyond

October 5, 2016

The smart phone market has evolved so quickly that even the most savvy tech users might be surprised by the things their device can do. Mobile developers and tech leaders need...

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4 Consumer Obstacles Standing in the IoT’s Way

September 23, 2016

Massive success for the IoT is on the horizon, but consumers aren’t quite ready to let it happen. Right now, the mobile device and IoT markets are flooded with fast-evolving...

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3 Key Features of a Successful Mobile App

September 2, 2016

The mobile market is booming and the influx of competition makes it difficult to launch successful apps in the main marketplaces. Emerging technology, new phone features, the IoT...

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Mobility Transforms Customer Engagement

May 18, 2016

Mobility transforms customer engagement in the way that it impacts communication and access over a 24 hour period. Robert Desisto, VP at Gartner, notes that by 2017, most...

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6 Mistakes to Avoid When Designing a Business App

February 26, 2015

It’s important to keep the big picture in mind when designing a mobile app for your business—an overarching strategy is vital to an effective, user-friendly app. But the...

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Does Your Mobile App Provide Real Value to Your Audience?

July 24, 2014

With the ever-expanding growth of online and mobile marketing, it seems as though every single day there is a new social media platform or mobile app that your company “must...

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Designing Your Mobile App: Know Your Target Audience

July 13, 2014

It is vital to the success of your app to know your target audience, or, in other words, who your end-users will be. Understanding users’ needs and expectations for their mobile...

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3 Mobile App Features That Drive Users Crazy (You Should Avoid These!)

May 21, 2014

Mobile devices have completely changed the way that consumers view websites and make online purchases within the last decade. While many people used to confine their product...

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Recent Posts

Category: User Experience (UX)

How a Loyalty App Can Turn Customers into Advocates

3 Key Considerations for Developing Successful Apps

Mobile Technology: 2016 and Beyond

4 Consumer Obstacles Standing in the IoT’s Way

3 Key Features of a Successful Mobile App

Mobility Transforms Customer Engagement

6 Mistakes to Avoid When Designing a Business App

Does Your Mobile App Provide Real Value to Your Audience?

Designing Your Mobile App: Know Your Target Audience

3 Mobile App Features That Drive Users Crazy (You Should Avoid These!)

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