User Experience (UX) Design, Strategy & Testing

Natural Language Processing Makes Apps Even Better

May 16, 2017

Natural Language Processing (NLP): You may not realize it, but you interact with this technology pretty often. It’s an innovation included on most smartphones, home automation...

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Mobile App Analytics Best Practices: How to Improve UI, UX, and Performance

May 11, 2017

It took a bit of exploration, but you finally found an app with the specific functionality that you need. You were excited to explore the UI, but now, you can't seem to...

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Which is Better for Retailers? Mobile Apps vs Mobile Websites

May 2, 2017

Retailers are faced with a difficult decision: do you choose a mobile app, a mobile website, or both? The mobile website vs. mobile app issue is a chief concern amongst...

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How to Create a Mobile App Tutorial That Boosts User Engagement and Retention

April 25, 2017

You've just downloaded a new app and you're eager to start exploring its various tools and features. But moments after you delve into the user interface, you're rudely interrupted...

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How to Track Uninstall Data to Improve Your Mobile App Retention Rate

April 20, 2017

In 2017, it's expected that over 268 billion apps will be downloaded. But the reality is that a vast majority of those apps will be uninstalled shortly thereafter—within a...

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Strategies for Reducing Your App Uninstall Rate

April 13, 2017

Many of your app’s users can relate to the following scenario: “I launched an app I use all the time and it seems it was updated overnight. Now, all the screens I’m used to...

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Understand Your Customers with Mobile Analytics

March 30, 2017

Have you tracked daily active users of your app? Or some similar metric? That information can provide valuable insight into your app's growth, but taking a deeper look at mobile...

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iOS 10.3 Puts Developers in Charge of Customer Service

March 29, 2017

For more than 8 years, the Apple App Store has been stocked with tiny, on-demand programs… and literally nothing else. With the release of iOS 10.3, the App Store gained some...

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The UI/UX Design Trends You'll See in 2017

March 7, 2017

Wondering what changes you might need to make when it comes to UI/UX? Or what design direction you should follow for a brand new app? Here are some of the top UI/UX design trends...

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Influencing Success with Color Psychology

February 10, 2017

Can you imagine the Facebook logo being red, bright yellow or any other color? The entire look and feel of your newsfeed would be altered. Maybe even to the point of wanting to...

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Categories

Recent Posts

Category: User Experience (UX)

Natural Language Processing Makes Apps Even Better

Mobile App Analytics Best Practices: How to Improve UI, UX, and Performance

Which is Better for Retailers? Mobile Apps vs Mobile Websites

How to Create a Mobile App Tutorial That Boosts User Engagement and Retention

How to Track Uninstall Data to Improve Your Mobile App Retention Rate

Strategies for Reducing Your App Uninstall Rate

Understand Your Customers with Mobile Analytics

iOS 10.3 Puts Developers in Charge of Customer Service

The UI/UX Design Trends You'll See in 2017

Influencing Success with Color Psychology

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