User Experience (UX) Design, Strategy & Testing

Failure to Launch: Recovering From a Failed Mobile Strategy

June 6, 2018

When beginning a mobile app development project, it’s difficult to consider the possibility of failure. But the reality is some mobile apps will not succeed as you had hoped or...

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Predictive Analytics in the Travel Industry: How Airlines and Hotels Leverage PA

May 24, 2018

The travel industry is one of the most technologically advanced markets in the world, adopting big data and predictive analytics (PA) when the tech was still in its early days....

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How To Improve Your Mobile Strategy

May 18, 2018

In today’s tech-centric world, a solid mobile strategy is critical to your company’s success. This is especially true for businesses that stand to see a major benefit from...

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What Makes the Best Virtual Reality Mobile Apps?

March 2, 2018

Virtual reality (VR) mobile apps are rapidly gaining popularity. But it’s not just game-makers who can stand to benefit from advances in VR. Now, developers are using this...

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Why Did Apple Slow Down Older iPhones?

January 22, 2018

Apple is in the midst of a first-of-its-kind firestorm surrounding its iconic iPhones, following the company’s recent decision to intentionally “slow down” earlier iPhone...

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3 Critical Aspects of the Augmented Reality Mobile App Development Process

December 29, 2017

After months of exploring your options, you’ve finally settled on using augmented reality (AR) technology for your new app. AR is just what you need to achieve your objectives...

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Beta Testing Mobile Applications: Don't Fumble Your UX

December 19, 2017

Seven seconds. That’s the average amount of time it takes to form a first impression. Unfortunately for apps that fumble their first introduction, a Harvard University study...

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Five Ways to Increase Mobile App Installs

December 4, 2017

With over 2.2 million apps in Apple’s App Store and over 2.8 million Android apps to choose from, consumers enjoy a plethora of options. But this competitive app marketplace...

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How to Choose the Right Mobile App Functionalities

September 20, 2017

After months spent planning your company's app development project, you've finally received the green light to proceed. But after speaking with some development companies, you've...

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Five Considerations of Mobile App Monetization with In-App Advertisements

August 21, 2017

It's estimated that around 65% of mobile apps use advertisements as part of their monetization strategy. While B2B and enterprise apps have clear value as useful business tools...

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Recent Posts

Category: User Experience (UX)

Failure to Launch: Recovering From a Failed Mobile Strategy

Predictive Analytics in the Travel Industry: How Airlines and Hotels Leverage PA

How To Improve Your Mobile Strategy

What Makes the Best Virtual Reality Mobile Apps?

Why Did Apple Slow Down Older iPhones?

3 Critical Aspects of the Augmented Reality Mobile App Development Process

Beta Testing Mobile Applications: Don't Fumble Your UX

Five Ways to Increase Mobile App Installs

How to Choose the Right Mobile App Functionalities

Five Considerations of Mobile App Monetization with In-App Advertisements

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