When Should You Take a Startup’s Technology In-House?

Outsourcing brings a diverse range of benefits to a company, with well-architected Digital Transformation projects boosting productivity and generating a healthy ROI. Startups stand to gain even more from outsourcing partnerships. But even the best executed Digital Transformation project can prompt questions about outsourcing and the circumstances under which it may be advantageous to keep a startup’s technology in house.

How Digital Transformation Improves the Customer Experience

How Digital Transformation Improves the Customer Experience

Customer experience has a dramatic impact on a company’s profitability and public image, especially in the most competitive industries and business niches. A positive experience can transform a new, one-time customer into a “regular,” while also generating positive buzz that can drive business forward. Conversely, a negative customer experience can be disastrous, with bad online…