Color can have a tremendous impact on the look and overall feel of your mobile app’s design. But beyond this, mobile app color schemes can affect the usability of your app, so it’s important to take time to carefully consider UI/UX, color palette and your goal for the app’s overall personality. The color scheme for…
The best mobile apps are built with a very specific target audience in mind. There’s really no such thing as a great “one size fits all” app because there are very, very few apps with a truly “general audience.” In fact, it’s probably fair to say that the only apps with a general audience are…
Evaluating if Your Company Has the Right Mobile App Development Skills Many company leaders consider the question, “Should I make an app in-house? Or outsource the project to a mobile app development company?” It’s a fair question, particularly if your business has a robust tech team. So how do you evaluate whether your company has…
During mobile app development, it is important to have a target audience in mind. Knowing who will use your app will help determine what features and functionalities will be necessary. Businesses may have an incredible app idea, but if it doesn’t meet the needs of their target users, the app will not be successful. Additionally,…
The last half-decade has brought tremendous changes to the retail industry. Many of America’s staple retailers have fallen to the so-called “retail apocalypse,” including Toys R Us, Sears and Payless Shoes. The list of “sick stores” that have already filed for bankruptcy or plan to file in the near future continues to increase. However, many…
For the first time, in 2019, time spent on mobile devices surpassed the amount of time that people spent watching television. With app usage comprising 90% of the time spent on mobile, companies seeking to launch a new enterprise app should use this data to maximize mobile app user engagement. Many businesses are turning to…
Haptic feedback is a commonly-referenced term, but lots of users are uncertain about what this technology does and why it’s useful. Here’s the simplest haptic feedback definition: a physical, tactile response when using a device — typically, a vibration or pulse. But the subject of haptic feedback in mobile apps is actually far more complex,…
Over the last few decades, the medical and healthcare field has advanced at an impressive rate. Thanks to this progress, medical mobile app development is a necessity for healthcare organizations of all sizes. From booking doctors’ visits, processing insurance claims and viewing bills to controlling medical devices like insulin pumps, the uses for medical apps…
Developed by the tech team at Facebook and released in 2015, React Native is an open-source mobile app framework that allows developers to create dynamic mobile applications for iOS and Android. React Native has gained tremendous popularity in recent years because it is versatile and easy to use. It’s also one of our preferred mobile…
Over the years, the travel industry has undergone an impressive transformation. Between enhanced security, mobile boarding passes and online check-in, airports are digitizing their processes. Additionally, with the incredible mobility we now enjoy through ride-sharing services and chartered vehicles, our world is crawling with possibilities for movement! We can now visit more places at a…
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