A Guide to Using Natural Language Processing (NLP) for Marketing

A Guide to Using Natural Language Processing (NLP) for Marketing

With the Natural Language Processing (NLP) global market slated to be worth USD 27.6 Billion by 2026, we can expect to see more and more uses arising for this technology. The marketing sector stands to see some dramatic changes from NLP, as so-called “conversational marketing” becomes an increasingly common buzzword. So how will companies be…

Enterprise Software UX Design: What You Need to Know

Enterprise Software UX Design: What You Need to Know

User experience (UX) is everything in the development world. This factor alone will largely determine the success of a software platform, including ERP software, CRMs and mobile applications. While consumer-facing apps and software bring concerns over UX due to user retention and saleability matters, enterprise software is associated with a very different concern: hard-to-use platforms…

The Top 3 Artificial Intelligence Applications in Manufacturing

The Top 3 Artificial Intelligence Applications in Manufacturing

Machine learning and artificial intelligence (AI) are transforming the manufacturing industry in some pretty dramatic ways, from boosting efficiency, increasing defect detection rates and reducing scrap waste to improving sales forecasts and even giving company leaders the insights they need to revamp business models. Manufacturing can involve some very inefficient processes, which tend to require…