Many clients focus on a mobile app’s functions, features and aesthetics, but few emphasize the critical issue of mobile app security. Just one vulnerability exploitation can undo all the hard work and money you’ve invested to grow your user base. And once user trust is destroyed, it’s extremely difficult—if not impossible—to fully restore. Being proactive…
It took months of hard work and collaboration with your developer, but your B2C app is finally finished! But there’s a problem. You assumed users would be eager to download your new mobile app as soon as you shared the announcement via your email newsletter and social media. You’ve only had a few dozen downloads,…
If you’ve driven through the rural regions of Texas, you’re probably familiar with the iconic oil rigs scattered throughout the landscape. Houston’s corporate world is dominated by the oil and energy industry. In fact, Houston’s Energy Corridor has been home to some industry heavyweights since the 1970’s, including Shell Oil Company, Citgo, BP America and…
Dallas has garnered lots of attention in recent months thanks to its thriving tech industry and growing entrepreneurial spirit. Forbes and others are calling Dallas “the next Silicon Valley,” and this region does indeed bear many similarities to the famed California technology mecca—similarities that attract dozens of tech companies and Fortune 500 corporations to the…
It’s been nine years since the Apple App Store made its debut, and eight since the ‘Android Market’, now Google Play Store, was launched. In less than a decade we’ve gone from flip phones with manual keyboards, to carrying around pocket-sized supercomputers with no need for a landline. Despite this previously incomprehensible leap in technology,…
Dallas is rapidly evolving into a healthcare industry hub. In fact, the health sector in this region of Texas is “greater than the health industry of 34 other states,” with even more growth expected in the coming years. The Dallas-Fort Worth healthcare industry is known for its innovation, too, which is understandable considering the city’s…
Do you have the next big idea for a technology startup? Are you endlessly listening to the Tim Ferriss Show and Entrepreneur On Fire, trying to figure out how to turn your business concept into an innovation powerhouse? Being amped up on your next entrepreneurial idea can be a lonely place. Perhaps your spouse, your…
Banks, accounting firms and other companies in the financial sector face some serious challenges when it comes to digital security. According to one study’s estimate, hackers steal as much as $575 billion annually. And while that study did not differentiate between incidents involving mobile apps and traditional websites, the potential for app vulnerability exploitation is…
You’ve been tasked with finding a new app developer for an upcoming project. Throughout the process, you’ve heard the term “mobile analytics” on several occasions. You’re familiar with website analytics and mobile web analytics, but mobile app analytics are outside your comfort zone. So what are mobile app analytics all about? How do they differ…
It took three Powerpoint presentations and lots of persuading, but you’ve finally convinced your company’s leaders to green light a new mobile app development project. But now you’re tasked with finding a developer, and it seems like these tech people speak an entirely different language! You’re seeing mentions of clouds, hybrids, natives and acronyms like…
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